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Designer Outlet Parndorf, Austria /// © McArthurGlen Designer Outlet Parndorf/Dávid Bártfay

Designer Outlet Parndorf Announces Late Night Shopping Event

From March 11 to 14, McArthurGlen Designer Outlet Parndorf will host its annual “Late Night Shopping Days,” marking the start of the spring retail season with extended opening hours, substantial discounts, and an expanded brand offering.

SchoppingCity Wels, Austria /// © SCW - Photography Rene Hauser

ShoppingCity Wels: A Special 2025 and Outlook for 2026

ShoppingCity Wels marked a major milestone in 2025, celebrating its 20th anniversary with record visitor numbers and a series of events. Building on this momentum, the center is entering 2026 with new openings, fresh concepts and a continued focus on families.

Gewerbepark Stadlau in Vienna, Austria /// © Union Investment

Union Investment completes €36 million Retail Park Purchase

Union Investment has acquired the Gewerbepark Stadlau in Vienna. Seller is the listed real estate company Nextensa from Brussels. The retail park is located in Donaustadt, Vienna’s 22nd district, and is therefore within one of the city’s busiest commercial areas. The purchase was made for an open-ended special real estate fund managed by Union Investment. The purchase price is around EUR 36 million.

From left to right: Mag. Christoph Andexlinger (SES CEO and EUROPARK Managing Director), Mag. Marcus Wild (SPAR Real Estate Director), Mag. Manuel Mayer (EUROPARK Center-Manager) with the Visual of the development /// Credit: Evatrifft

EUROPARK Salzburg begins Expansion ahead of 30th Anniversary

A major expansion is underway at EUROPARK Salzburg, Austria’s leading shopping destination. Construction preparations began in October on the site currently occupied by the parking area between EUROPARK and the SPAR headquarters in Taxham. The new extension will be built above the existing underground garage, with structural work scheduled to start in January 2026 – all without any disruption to ongoing operations at the center.

Left: Facade of Westfield SCS | Right: Portrait of Zsolt Juhasz /// Credit: Dragan Dok/SCS

Shopping, Playing, Enjoying: How SCS has positioned itself as one of Austria’s most modern Leisure & Retail Destination

Westfield Shopping City Süd (SCS) demonstrates what the future of shopping centers looks like: Top international brands, nationwide store premieres, and an expanded premium segment meet a new entertainment area featuring bowling lanes, escape rooms, karaoke, and arcade games. A culinary offering ranging from iconic US burgers to French bakery artistry and Thai brunch creations is added to the mix. The result: a destination that no longer only attracts people for shopping, but brings together visitors of all generations more often, for longer, and in more diverse ways – setting new benchmarks for footfall.

From left to right: Ulrike Friedl (Senior Asset Manager), Matthias Franta (Center Manager), Store Manager, Roland Pinz (Managing Director Asset Management) /// © CC Real

TK Maxx joins MILLENNIUM City, strengthening Viennese Retail Hub

The retail destination MILLENNIUM City is expanding its brand offering with the addition of TK Maxx. The new store, opened on November 6, brings another international retailer to the urban mixed-use center and reinforces its position as a versatile hub for shopping and leisure in Vienna.

Photo by Josef Stepanek on Unsplash

Humanic Sold to Slovenian Investor Group

A surprise move in the retail sector: Austria’s Leder & Schuh AG, best known for its flagship brand Humanic, has been sold to the Slovenian investment firm Advance Capital Partners. Despite the change in ownership, the company’s headquarters for its 210 stores and 1,700 employees will remain in Graz, Austria.

Credit: © Westfield Donau Zentrum

50 Years of Westfield Donau Zentrum in Vienna: A Milestone Shaping the Future of Urban Retail

Vienna’s Westfield Donau Zentrum is celebrating its 50th anniversary under the motto “50 Years of Future – Shaping the Shopping Experience of Tomorrow.” Austria’s largest shopping and leisure destination is not only looking back at five decades of transformation but also forward, with a clear focus on innovation, sustainability, and urban quality of life.