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ACROSS

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LOOKING FOR FRIENDS

To combine the practical with the useful is a great thing and, because Copenhagen is also quite beautiful to look at in late spring, my participation in the ICSC European Marketing Conference in early June was a great experience. I enjoy the eager discussions with marketing experts from all over the world. Exchanging views and sharing is, after all, an important part of my daily work. Not infrequently, new and exciting friendships sprout on such occasions.

PROTECTING PRIVACY

The world of Mobile Location Analytics (MLA), and location-based services is one of today’s fastest-growing technology sectors – and its application in property is the highest growth area of all. With a compound annual growth rate forecast at 28% for 2015 to 2019 and an estimated market size of $43.3 billion in 2019, it’s one that clearly needs to be taken seriously by all owners. Why does it exist at all?

Home of Indulgence

The Minto shopping center in Mönchengladbach is already a success story. Its presentation as the “Home of Indulgence” counts: Just one month after opening, mfi/Unibail-Rodamco recorded one million visitors.

IN THE LAND OF MILK AND HONEY

Historically the people of Belarus went to Vilnius, Warsaw, or Moscow to buy brands that they could not get at home. This trend is beginning to change as more and more international brands seek space in the country’s new shopping centers.

THE SHOPPING EXPERIENCE IN 2014

A recent study by CBRE finds that consumers want convenience and a social experience when choosing where to shop.

UNPRECEDENTED TIMES FROM AN INVESTOR APPETITE PERSPECTIVE

The Savills’ “UK Shopping Center and High Street Bulletin, Q4/2014” notes intense activity in the country’s market with increased investor activities and demand for the sector. This trend is expected to continue into the medium term.

OUTLET SHOPPING: ARE YOU IN OR OUT?

A new breed of outlet shopping malls is emerging. Outlets that no longer sit on the periphery of city life but exist at the heart of an urban development complementing retail parks, shopping centers, and high streets alike. For example the London Designer Outlet.

20 YEARS OF MAPIC – LOOKING BACK AND FORWARD

It was the usual framework: Sunshine; the laid-back the historic old town; the vibrant, busy life of southern France in the midst of November; the dark-suited businessmen meeting in the Palais de Festival or in the many restaurants and bars of Cannes. It was the 20th MAPIC, the retail real estate fair, in November 2014.

SHOPPING CENTERS IN EUROPE – 50 YEARS OF CHANGE?

Shopping malls – in the form of bazaars or antique market halls – have been around for almost 2,000 years. It took until 1956, however, for the first “modern” integrated shopping mall (under one roof) to be opened – the Southdale Center in Minneapolis (USA).

BRINGING TOGETHER EMOTION AND BUSINESS

The next Christmasworld takes place from January 30 to February 3, 2015. Eva Olbrich, Director of Christmasworld, reveals what visitors can expect.

NEW LOOK UNDER THE SIGN OF COLOR AND WATER

The Italian company Cogest Retail manages Tower Center Rijeka in Croatia. In an interview with ACROSS, CEO Carmen Chieregato talks about the daily business and tells us about the upcoming refurbishment.

TARASY ZAMKOWE LAUNCHED IN LUBLIN

The Austrian company Immofinanz Group has completed another retail project in Poland: the Tarasy Zamkowe mall opened in Lublin on March 4, 2015. Its lettable area of 38,000 sq m gives it room for shopping, entertainment, recreation, and leisure activities with a balanced tenant and range mix. The investment amounted to approximately €115 million.

“SHOPPING BY ACCIDENT”

A few weeks ago, Ikea Russia presented its plans for the coming years at an open house tenant day in Moscow. ACROSS listened in on the presentation and spoke afterwards with Ikea Russia’s chief Armin Michaely about the Russian market and the shopping center of the future.

MAKE 2015 YOUR “YEAR OF LIGHT”

The United Nations has designated 2015 as the International Year of Light, a global initiative to raise awareness of the importance of light and light–based technologies. The campaign (www.light2015.org) aims to highlight how dependent we are on light for our very existence and human development and to explore how science and lighting technology have combined to create solutions in energy, education, and health.

KEEP RETAIL MOVING FORWARD

The quality of the retail offer presented by a shopping center is the route to leveraging customer preference. It is therefore key to retailer success. The art of leasing is central to our business.

SMA, SHUTTERSTOCK

FOCUS ON 2015

What the retail real estate industry can expect.

IN THE PIPELINE

More exquisite, spectacular, and sophisticated: the projects presented by the top players at MAPIC.