Bulgaria

On 13 March, Friday, the leading retail powerhouse Frasers Group opened the doors to its very first Sports Direct store in Bulgaria. Spanning over 1700 sq m, the new to the market brand is located in Bulgaria’s capital at XOPark Sofia, and brings local consumers a new way to shop across both sports and lifestyle.

Bulgaria has so far remained without a dedicated outlet destination. With Outlet Village Sofia, Trinity Capital aims to change that. With construction progressing and leasing gaining traction, Bulgaria’s first open-air outlet village is gradually becoming reality.

Outlet Village Sofia: Bulgaria’s First Open-Air Outlet Concept Breaks Ground: Strategically positioned at the gateway to Sofia, right at the junction of one of Bulgaria’s two main highways, Outlet Village Sofia is set to redefine shopping in the region. Benefiting from the constant traffic of international travelers passing the capital and domestic tourists on the move, the project promises a steady stream of diverse shoppers. An interview with Ivan Nachkov, COO of Trinity Capital, and Simona Parvanova, Director of Leasing & Marketing, on the latest plans and developments at Trinity Capital.