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As a participant and contributor to the world of hospitality for over 30 years, Will Odwarka shares in this column insights, thoughts, and concepts that represent the contemporary challenges of our industry either as part of a retail environment or as standalone operations. He will do this without sugarcoating and superficial bumper sticker statements.

The retail park: a cornerstone of modern consumer culture that has long been a popular destination for shoppers seeking convenience, variety, and an all-in-one shopping experience. As technology and consumer preferences continue to evolve, the future of retail parks faces both challenges and exciting opportunities. Joseph Jarvis, Content Marketer at Chainels, explores how retail parks are likely to adapt and innovate to remain relevant in the rapidly changing retail landscape.

In 2023, you can’t miss the 150th anniversary of Kastner & Öhler in Graz, especially if you were born in this beautiful city and have spent much of your life there. The “Kastner,” as it is often called, has been where people go for fashion inspiration and spend time with family and friends for generations. But K&Ö is also a guarantor of carefully selected goods from the fashion capitals in high quality.

The European shopping center market overvalues design and investment but needs to pay more attention to atmosphere, interaction, and service, says Will Odwarka. This hurts the centers and especially their gastronomy section. The founder and CEO of Dubai-based Heartatwork Hospitality Consulting explains in his conversation with ACROSS editor Reinhard Winiwarter why excellent, personable service is the prerequisite for everything in the field of gastronomy.

According to Regio Data’s most recent report, while brick-and-mortar retailing throughout Europe has been in decline for years, factory outlet centers are developing magnificently. In total, the sales area of the 180 outlet centers is already around 4.6 million sq m, compared with 3.3 million sq m a decade ago. This results in an increased rate of almost 40% – and another 18 projects are in the planning stage.

Despite the current unfavorable economic situation in Poland, retail parks are still growing rapidly. Nevertheless, Trei Real Estate Poland has built and opened 35 retail parks under the Vendo Park brand, and has another three scheduled to open later this year. The company may even say that in the face of many market challenges business is going very well.

While the mood in Central and Western Europe’s retail sector is dominated by “gray clouds”, center developers and operators from the SEE and CEE regions are in a completely different situation. In an interview with ACROSS Publisher Reinhard Winiwarter, Rüdiger Dany, CEO of NEPI Rockcastle, explains his 700 million development pipeline, how NEPI is profiting from ESG, and in which regard the West can learn something from the East.