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Neinver – a leading investor, developer and operator in the European outlet centre industry and the largest operator in Spain and Poland – has announced that sales across its outlet portfolio grew to €487M during the first half of the year, an 8% increase compared to the same period in 2018. The number of visitors to the 16-outlet-centre portfolio also rose by 3% to 21 million.

Location marketing becomes increasingly important. This is the way to sustainably boost a shopping center’s frequency and revenue.

On July 11, Centro Oberhausen celebrated the completion of the two-year modernization project. Together with partner CPP Investment Board, Unibail-Rodamco-Westfield invested around 20 million euros in the refurbishment. Half of the investment sum went into the core of the revitalisation, the redesign of the Coca-Cola Oase food court.

Unibail-Rodamco-Westfield Germany is currently cooperating with Hamburg start-ups. In his function as Innovation Manager, Joscha Domdey is responsible for the coordination of activities with such start-ups. The company’s first partners include e-floater and Wunder Mobility.