ANTA

ANTA Sports to Acquire 29% Stake in PUMA

January 27, 2026

ANTA Sports Products Limited announced it has reached a share purchase agreement with Groupe Artémis, the investment company of the Pinault family, to acquire a 29.06% stake in PUMA SE, the company behind iconic global sports brand PUMA. The stake is valued at EUR 1.5 billion in cash. The transaction marks a significant step in ANTA Sports’ globalization strategy, further enhancing its reach, recognition and competitiveness in the global sporting goods market.

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ANTA

ANTA Sports to Acquire 29% Stake in PUMA

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