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Search Results for: shopping center – Page 62

Marketing during the Construction Phase: Seeing a Challenge as an Opportunity

Union Investment, owner of Hamburg’s Quarree Wandsbek, is investing roughly 40 million euros in the refurbishment of the mall. Extensive construction work is scheduled to be completed by the end of 2020, which, inevitably, will have an impact on ongoing operations. What types of marketing measures can be used to counteract the possible drop in footfall and the corresponding drop in turnover? Center Manager Frank Klüter, from Sierra Germany GmbH, and Britta Finke, from lead agency 21Media, explain the situation.

Retail News

Premiere in Bratislava +++ Cano in Singen–90 percent leased already +++ Distrikt Nørrebro to open flagship store in Forum Rotterdam +++ Online retail is on the rise internationally

A festive, “Furry Christmas” at Rødovre Centrum

Rødovre Centrum is known for campaigns that combine light, design, and creativity to both promote the center and benefit the local community. Their “Furry Christmas” festive campaign continues this tradition in true “Rødovre Centrum” style.

Investment News

Allianz Real Estate Refinances a 300-million-euro Acquisition +++ Investment in Hallplatz-Galerie in Zweibrücken +++ Investika purchased Galerie Butovice

New impulses for the “customer journey”

From January 24 to 28, 2020, Christmasworld is focusing its product range on the success factor customer-experience at the point of sale. Together with the Institute for Retail Research in Cologne, the Retail Boulevard (BLVD) 2020 will focus on the ‘customer journey’ by illustrating the steps towards the purchasing impulse and good customer relationships in different stores.

The Power of Greenery in Malls

After quite a difficult time in Europe, when the main objective of the managers of most shopping centers was to try to sell every square meter of commercial space to tenants, including areas within shopping arcades, things are, in my opinion, back on track – the green track.

How Active Asset Management Boosts Footfall and Spending

“Another factor not to be underestimated in terms of quality of stay are the restrooms, whose cleanliness many visitors regard as a litmus test for the general condition of a shopping center – just like they would in a hotel room.”

Projects & Openings Europe

Multi Corporation and Linstow Center Management – new enlarged Alfa in Riga opened its doors. +++ Intu has been awarded a General “PGOU” License (Plan General de Ordenación Urbana) for its ground-up development intu Costa del Sol. +++ Flair shopping center in Fürth, Germany – Chapman Taylor was appointed to develop a new concept for the refurbishment and extension of the old “City Center” shopping center.

Highlighting the new

Innovative projects are introduced at Mapic in Cannes every year. This is no different in 2019. Here are a selected few of them.

About “Urban regeneration“

On January 27, 2020 the Premium Business Program of Christmasworld will be presenting future-oriented incentives for retailing and urban regeneration.

The Current Challenges of Rome’s Retail-Real-Estate Market

“The slogan of our current city administration, headed by the Five Star Movement, a populist party, is ‘decrescita felice’ (‘happy reduction’), which serves as a clear sign that their objective definitely does not include the growth of the city.”

A Look at Zagreb and Central Northern Croatia

Zagreb’s city center shopping malls need to be transformed into the pseudo living rooms of the Croatian capital. Conversely, shopping centers located on the outskirts of Zagreb have to be developed into supraregional shopping and entertainment destinations.

On the rooftop

Shopping centers have been opening up on their sides towards the outdoors for quite some time. Now they are opening up on their rooftops as well. Green and activity roofs are all the rage right now.

Good Sign for the Spanish Retail Real Estate Market

“If we take a look at the commercial density figures, we find that Spain is below the European average – and even more so in relation to countries such as the USA, where the density is six times higher and the shopping center model is very different from the one in Spain.”

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Shaping Spaces: Top Placemaking Projects of 2025
Across the globe, developers and architects are reimagining what it means to create “retail space.” The projects featured in this special edition, selected by leading industry experts, represent more than just successful developments; they are blueprints for the future of how we live, shop, and connect.
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