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ACROSS

Food & Beverage / Leisure

LATEST TRENDS IN FOOD & BEVERAGE AND LEISURE CONCEPTS

A brave new world – the shape of things to come

The last 12 months has seen the most catastrophic impact on the F&B sector across the globe. First into lockdown and almost certainly one of the last sectors to re-emerge from the crisis, there’s not a lot more that can be said on the devastation to businesses, employees, and guests that hasn’t already been published. But what of the future? What will the post-pandemic foodservice landscape look like?

Creating magnetic customer appeal and next-generation anchors

In recent years, F&B has been hailed as the retail-centric development equivalent of a knight in shining armor; an offer that cannot be replicated online, that delivers customers an experience worth seeking-out and returning to time and again. The onset and impact of Covid-19 highlights the importance of a successful F&B strategy and the development of appealing F&B destinations that respond to how the customer of the future will shop day and night, and how mixed-use places are stitched together.

Bringing Local Flavors to the Plate

The perks of traveling: enjoying the tastes of your holiday destination, and, upon return, devouring your favorite dishes from home at the airport. HMSHost International currently operates in 19 countries around the globe. Although our company has an international scope, we have never lost sight of local culture and cuisine, which has allowed us to think globally and act locally. As a result, alongside leading international brands, local concepts and restaurants can be found at the airports, shopping centers, and train stations in which we operate.

TRECK: the new high-speed food brand at Dutch stations

The Broodzaak locations at the Amersfoort, Haarlem and Leiden train stations will be the first to be converted to the new brand at the end of May. In about one and a half years, all Broodzaak stores will have been replaced by TRECK. Alongside an expanded variety in the F&B assortment, guests of TRECK can continue on t heir journey faster thanks to the addition of self-scan checkouts. Current employees of Broodzaak will continue to work for the new brand, with intensive training during the transition.

Food

LONDON ON THE MENU FOR INTERNATIONAL FOOD AND BEVERAGE OPERATORS

Last year marked a record year for international food and beverage operators entering the London market, with 21 international concepts opening a debut site in the capital in 2018, according to research from international real estate advisor Savills. Furthermore, the firm notes that this momentum has continued into this year, with eight concepts already open and an additional 11 debut sites already in the committed pipeline.

ECE Modernizes Nova Eventis

The redesigning and upgrading of the shopping and experience center in Leipzig/Halle will be carried out at a cost of 40 million euros.

Taking the Plunge: From Shopping Mall to Entertainment Center

For years, malls in the United Arab Emirates have been surpassing each other with endlessly new, breathtaking attractions: With features such as ice rinks in the middle of the desert, aquariums, and roller coasters or an entire VR world, shopping has long since become an experience in this region.

Services and Leisure Take Center Stage

The modern mall has changed beyond all recognition – and necessarily so. Physical malls increasingly reflect the evolving needs of consumers and the accelerating pace of contemporary life. What was fast has become faster. At every turn, technology plays a role. The retail industry has unlocked online sales channels, which complement a brick-and-mortar approach, rather than simply competing with physical stores.

Christof Papousek

Entertainment for outlet shoppers

In mid-March, Cineplexx opened a multiplex movie theater with five screens and over 800 seats in Parndorf, Burgenland. Immediate neighbors include McArthurGlen’s Designer Outlet Parndorf and FOP Management GmbH’s Parndorf Fashion Outlet.

Carlos González is the Managing Director at Neinver

OUTLETS GAIN GROUND IN THE EXPERIENCE GAME

In the 1980s, the retail format of designer outlets arrived in Europe. Now, the time for expansions and refurbishments, with a focus on food & beverage and leisure, has come.

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THE LEVEL OF EXCELLENCE WE SHOULD STRIVE FOR TODAY AND TOMORROW
Originally developed solely to meet the daily needs of consumers, shopping centers quickly became an asset class. The model worked very well for a long time, but as consumer behavior has changed, so have the requirements of tenants, operators and investors. The obvious task to satisfy customers, business partners and stakeholders is: Get your customers to return to your locations. Clear differentiation and positioning as well as a clear focus on people are crucial.
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