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At HyperIn our mission is to offer the leading retail real estate management platform for connecting digital and physical consumer journeys. We truly believe that shopping destinations will also in future be lively places for consumers to visit and get inspired. However, this requires that landlords will be able to deliver all these experiences in a convenient way, like it is expected in 2020.

The best shopping centers must be underpinned by a technology platform powered by high density, connected technology infrastructure, technology services and real-time, actionable shopper data, delivering a highly personalized experience for how shoppers want to engage with the destination. It must be an online to offline to online journey and it should be continuous not just at a few key times a year.

Recruitments, promotions and appointments…

Since the beginning of the year, Frank Pöstges-Pragal has been the Managing Director of the Hamburg-based First Christmas company, which is specialized in Christmas and holiday decorations. ACROSS talked with him about the challenges of the year 2020 and why Christmas can always provide a certain level of comfort, even in times of crisis.

The share of Internet sales has returned to near pre-pandemic levels. At the same time, Polish customers are more willing than before to turn to convenience shopping in smaller retail formats.

Mediation is a highly informal method of resolving business disputes, which is several times cheaper than court proceedings or arbitration proceedings. Could it provide an ideal manner in which to resolve such disputes during the coronavirus crisis?

As shopping centers and retail spaces experiment with the so-called “new normal” following months of closures, restrictions, and cancelled events, we should not forget that “the most wonderful time of the year” still lies ahead of us, and it deserves to be celebrated in style.

Eurovea, which opened its doors on the banks of the Danube River roughly 10 years ago, is one of the most visited destinations in Bratislava. The shopping center is currently undergoing expansion.

On October 1, 2020 Globetrotter opened its new flagship store in Schloßstraße 20 in Berlin-Steglitz. With concept, planning, shopfitting and digital touchpoints, the Store Makers of umdasch developed the 4,000 sq m outdoor experience center as general contractor together with the Globetrotter team. The result was a “more than just a reinvention” of a successful brand as a spectacular shopping experience.

London Designer Outlet (LDO) at Wembley Park is launching a new online service, The LDO Edit, bridging the gap between the superior service and experience of physical shopping and the ease of shopping online.

La Torre Outlet Zaragoza will open on October 22, 2020 with more than 70 fashion and lifestyle brands, a food court, leisure and some of the best digital features as well as an adjacent retail park. At the moment, 30 stores have been announced, while the rest of them can be discovered in the Virtual Tour hosted on its website during the days leading up to the opening.

The refurbishment of TresAguas shopping centre has completed in the Madrid district of Alcorcón. The extensive renewal programme was designed by Chapman Taylor to position the shopping centre as one of the top retail and leisure destinations in Madrid.

Recruitments, promotions and appointments…

The opening of the largest inner city regeneration project in Rotterdam in recent years, FORUM Rotterdam, took place on 24 September 2020, with a small gathering and in full compliance with the current COVID-19 guidelines. The opening event of this mixed-use project took place in the theatre of Donner bookshop, in the presence of Alderman Bas Kurvers of the Municipality of Rotterdam, developer Multi Netherlands, and the investors Deka Immobilien GmbH, Primark Netherlands B.V., Syntrus Achmea Real Estate & Finance and a.s.r. real estate.

Despite the pandemic and nearly two months of lockdown, Westgate Shopping City has continued to open new stores and attract visitors. The shopping center in Zagreb is prepared to face the realities of the near future, which are sure to be challenging.