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The retail real estate industry has faced many challenges in the decade since the crash. Most fundamental among them was a textbook case of falling demand facing rising supply.

A new food and entertainment complex has recently opened at Parndorf in Burgenland, one of the most successful outlet locations in Europe. Centerprise Group, based in Austria, was jointly responsible for the conceptual design and letting of the complex.

… innovative retail real estate projects and refurbishments are unveiled at Mapic in Cannes. These are just a few examples.

SPAIN: Inmobiliaria Espacio has appointed UK retail and leisure agency Lunson Mitchenall to drive forward the next phase of retail and leisure leasing at Caleido in Madrid. The Torre Sevilla shopping center opened its doors to the public. | SWEDEN: Mölndal Galleria opened in the Greater Gothenburg Area. | GERMANY: After three years of renovation, Helio, with its 38,000 sq m, opened its doors in Augsburg. Ernst-August-Galerie in Hanover will be modernized, redesigned, and expanded. Prelios Immobilien Management has presented a comprehensive concept for the redesign of the Galerie Neustädter Tor in Gießen, Hesse.

The retail industry is going through seismic change, fueled by changes in demographics, consumer behavior and – perhaps most notably – technological advancements. Recent figures show that e-commerce currently makes up one-tenth of total retail sales worldwide, and this number is set to increase over the years to come.

Marcus Mack, from TH Real Estate, believes that the country’s retail market is more active than ever before. As a result, he and his team have recently set up a new Germany-focused retail vehicle. With a target portfolio size of €400 million, it has a proposed term of 10 years, with a two-year renewal option.

ECE is already on the way to establish its shopping centers as places for shopping, dining, sports, and leisure.

In mid-March, Cineplexx opened a multiplex movie theater with five screens and over 800 seats in Parndorf, Burgenland. Immediate neighbors include McArthurGlen’s Designer Outlet Parndorf and FOP Management GmbH’s Parndorf Fashion Outlet.

An ambitious plan: ECE plans to build no less than the most modern and attractive shopping center in Hungary. The opening is scheduled to take place in 2021.

Department stores are a key part of the retail mix in Europe. With bleak news about the sector blowing across the Atlantic, we thought it was time to take a close look at just how things were faring here in Europe. ICSC’s research has uncovered both shared challenges and fundamental differences.

Leslie Jones Architecture in London and Urban Experts in Kiev have been appointed by international developers Immochan Ukraine to design the interior of Rive Gauche shopping and entertainment complex in Kiev. With nearly 400 shopping centers managed in 12 countries across Europe and Asia, Immochan is one of today’s leading European commercial real estate companies for shopping centers. Simon Scott, Head of International Business at Leslie Jones Architecture, reveals details about Rive Gauche’s interior design.

With these spaces, they give online brands the opportunity to launch a test balloon and find their footing in stationary retail. But also car companies like Tesla and Volvo work with this retail format.

With today’s consumer looking for the ‘experience’, shopping centers can tap into emotions through attractive lighting displays and decorations that tell stories and actively engage them.

Benoy’s project Vadistanbul mall north of Istanbul | Galeries Lafayette Flagship Store Luxembourg | Kongahälla Shopping in Kungälv located north of Gothenburg | Belgrade Waterfront project in Serbia | ECE´s Hessen-Center in Frankfurt | The redevelopment of the Whitgift mall by the Croydon Partnership – a joint venture between Westfield and Hammerson.

Consumers have the technological freedom to shop whenever and wherever they want, and brands are expected to work much harder than ever before to maintain their loyalty.

Since real estate has become both more professional and specialised, dedicated undergraduate and postgraduate real estate education has become widely available. Investing in optimising through ongoing professional development yields returns for both the individual and the organisation.