Search Results for: retail opinion – Page 8

In recent years, a new generation of shopping centers has developed with a particular focus on consumers’ culinary needs.

At Cushman & Wakefield, we are fortunate to have a client base broadly equally split between landlords and tenants; this position provides us with insight into both market trends and what both parties want in the real estate conversation.

With an unrivalled digital offering, an annual footfall of 400 million and two thirds of the UK’s shopping population living within 45 minutes of one of our centers, intu’s scale means we don’t just see the big picture, we are the big picture.

The topic of “advertising associations in shopping centers” has gained considerable attention in recent weeks. According to the press, German shopping center operator ECE is about to renegotiate 10,000 leases in Germany. For legal reasons, it is replacing the existing “advertising associations” with “advertising councils.”

Loyalty programs are still relatively new in shopping centers. This is primarily due to the complexities of having multiple tenants and, until recently, the lack of technology to support them.

“If we analyze the Romanian market, we can see that especially in Bucharest the current status does not favor proximity shopping centers.”

Big brand names are unavoidable. Their stores dominate retail now more than ever.

“The principle of the short-term lease offers the opportunity to prove oneself in retail stores without having to lock oneself in over years in a long-term lease.”

For the premium retailer, globalization has brought choice, improved opportunities, and greater influence while simultaneously creating highly competitive markets.

In the last two years, I have outlined in several articles the advantages and disadvantages of refurbishing retail properties and evaluated such drives from the retailers’ perspective.

Well, it certainly has been an eventful start to 2016.

In John Hegarty’s book on Advertising he refers to a favourite quote of mine “A brand is the most valuable real estate in the world – a corner of a consumer’s mind.” I believe the shopping centers we build and manage today are brands in their own right.

The retail property industry is missing a trick when it comes to marketing. Ironically, marketing has an image problem.

…or does Christmas come around faster and faster each year!?

I had the privilege of taking part in several select industry events and expert discussions over the last few weeks. Again and again, my interlocutors engaged in lively discussions about the future of retail and the shopping center industry. Rightly so: The technologization and digitization of retail in the last decade has been a quantum leap.

Once again, Germany has come out on top as the country where brands are most eager to find outlet space, according to a report released at Mapic by ecostra. Its annual survey of mainly fashion brand manufacturers put Germany as their No. 1 destination, with 59% of all responses.

In an article for the textile industry entitled “The party is over,” which appeared after Expo Real in Munich, Jörg Nowicki described the reluctance of retailers to rent new spaces. As it turns out, there is, in fact, a significant imbalance between the bullish investment market in commercial real estate and the slowing desire for expansion among retailers.

The retail sector is once again on the move and this can be seen in many megatrends in the retail market. Many of these megatrends are driven by the successful online market.

From consumer goods to the shopping center industry, the term “Big Data” has reached the shopping center world. It is the new buzzword in the business. But what is it and is it really so important? I think it is.

The pressure to change in the retail sector is highly dependent on the personal attitudes and behavior of its target groups.