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Search Results for: retail opinion – Page 6

The event series “ACROSS Retail Talks” was recently launched in Vienna.

Marketing a location in 2019 is no longer about being the biggest retail space in a region, having a diverse mix of sought-after tenants, and handing out a few flyers. In order to stand out from the crowd, cope with rapid societal changes and expectations, and drive footfall, retail properties need to offer more than experiences: they need to create opportunities for people to connect. MK Illumination discusses how to forge connections and create a powerful location marketing strategy using light, design, and innovative thinking.

The parameters for successful shopping center marketing are changing, reports Guido Beddig, Managing Partner at Kintyre Investments, in an interview with ACROSS. The marketing team must be familiar with the new media.

The European retail real estate industry has been going through the formation and development of mega-corporations. In the long run, will major enterprises divide the industry among themselves?

Let’s face it: The general market sentiment for off-prime shopping centers, and even for well-performing assets in less prominent locations, is currently shaped by increased investor uncertainty about the future performance outlook for the asset class as a whole. Consequently, not much has happened in the European shopping center sector since the beginning of this year.

Digitalisation, especially in the form of online trade, often gets blamed for dramatic changes in the retail sector, and the death of the classic old-school store. One might think that it is putting an end to the brick and mortar star, currently shining brightly in the investment sky.

Dining, enjoying, relaxing, and shopping. Center operators are completely revamping their menus.

The retail trade is in a state of massive upheaval. The creative destruction unleashed by online commerce has brought in the next stage of evolution. What does this mean for commercial real estate?

How Big Data, mobile devices and social media revolutionize traditional customer retention management.

Marcus Wild, CEO of Austria’s SES Spar European Shopping Centers, tells ACROSS about the company’s 10-year anniversary and why malls have long needed to be more than mere shopping destinations.

According to Marcin Materny, member of the management board and managing director of the retail department at Echo Investment, there is no potential for traditional shopping centers in Poland. The reason is that the time has come for focusing on spectacular projects like the company’s “Towarowa 22.”