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PROJECTS, TRENDS AND STRATEGIES

St James Quarter +++ Los Patios de Azahara +++ Linzerie +++ Vivo! Baia Mare +++ Koszalin Power Center +++ City Centre Coventry +++ Pedestrian zone / Tegel Quartier +++ stilwerk Rotterdam

And, according to Herman Jan Faber, Global Head of External Clients and Business Development at Redevco, metropolitan areas are in need of transformation. The company, which was founded two decades ago, is diversifying its portfolio and capture the opportunities that arise as cities evolve.

LATEST TRENDS IN ASSET AND CENTER MANAGEMENT

Better Spaces, Better Communities, and Better Together – those are the pillars upon which Unibail-Rodamco-Westfield’s sustainability strategy is based. URW is committed to playing a key role in the environmental and energy transition. As such, the company has been implementing its “Better Places 2030” sustainability strategy since 2016.

“The world keeps on turning, but marketing strategies have been the same for decades,” is the verdict of Bernhard Klein, Chief Marketing Executive of IMMOFINANZ, on traditional marketing efforts in the retail asset class. In his guest contribution, he outlines various opportunities and improvements with the help of software-based automation of sales and marketing processes.

DEVELOPMENTS AND TRENDS IN THE OUTLET INDUSTRY

The Clees Group has officially started construction of the City Outlet Wuppertal. The preparatory measures have been running since July. From this point on, things should continue at full speed for the centrally-located project in Döppersberg, in the district of Elbersfeld.

HMSHost International, the world leader in food and beverage services for travelers, opened six new food & beverage outlets at McArthurGlen Designer Outlet Roermond in April. It signed a 10-year contract with an estimated valueof over €100 million.

HMSHost International entered the outlet center market last April. In an interview with ACROSS, CEO Walter Seib explained how he creates places to be for shoppers with appetite.

STRATEGIES OF RETAILERS

adidas announced preliminary results for the fourth quarter of 2024. In Q4, currency-neutral revenues increased 19%, while in euro terms, the company’s revenues grew 24% to 5,965 million euros (2023: 4,812 million euros).

Unibail-Rodamco-Westfield (URW) Germany is enriching the already diverse and attractive tenant and brand mix of Westfield Ruhr Park in Bochum and Palais Vest in Recklinghausen: with the sporting goods manufacturer and retailer Decathlon, another anchor partner is coming on board in both shopping centers. At Westfield Ruhr Park, Decathlon will present its extensive product range on a sales area of more than 1,000 sq m. At Palais Vest, the store will cover almost 1,000 sq m of sales area. The stores are scheduled to open in spring 2025.

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