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Feature

ACROSS interviews Constantin Wiesmann, Director of Leasing, and Anna Laura Riemann, Senior Leasing Manager, responsible for Westfield Hamburg-Überseequartier, of Unibail-Rodamco-Westfield (URW) in Germany. They talk about current challenges in retail, omnichannel models, the future of the industry, and the Group’s key project, Westfield Hamburg-Überseequartier.

The new, close relationship with customers. These are the strategies that retailers and operators apply to prepare for life after the crisis.

“It will be important for retailers – particularly smaller retailers that do not have their own online platforms – to be connected to a larger, joint partnership-oriented platform and to utilize their own stores as warehouses as well to make deliveries to buyers from the stores.”

Nivy Station is a special project. It represents a fusion of various functions into a single, deliberate concept that will provide Bratislava with a new airport-style bus terminal, more than 250 retail establishments, a fully-fledged gastronomic zone with a marketplace offering local farm products, and a green roof for active rest and relaxation. Thanks to the integration of the bus station and its overall location, this center will be a transport hub, suitable for all kinds of urban as well as regional mobility. It is situated in the heart of a dynamically developing business zone and is a neighbor to existing as well as emerging projects in the Nové Nivy zone.

“The technology exists to offer tenants a way to contact their customers with safety messages and special offers when they arrive on site, as well as new Coronavirus safety innovations, such as in-car queuing systems.”

Despite the pandemic and nearly two months of lockdown, Westgate Shopping City has continued to open new stores and attract visitors. The shopping center in Zagreb is prepared to face the realities of the near future, which are sure to be challenging.

“Building and system behavior is automatically learned and provided with forecasts. After all, weather, customer footfall, opening hours, etc. have a strong impact on individual energy requirements.”

Europe’s largest mixed-use project to date is due to be built in the Romanian capital. An investment in the amount of 2.87 billion euros has been made.

“With trillions of euros to spend, the European Green Deal and Covid-19 recovery plan want to retrofit the continent’s building stock. Retail brands should get ready.”

Chapman Taylor Director Jens Siegfried believes that the Covid-19 emergency has highlighted the pressing need for mixed-use urban regeneration, as the trend towards online shopping accelerates. Drawing on Chapman Taylor’s experience, he writes about the way forward for urban regeneration, with a particular emphasis on a well-considered mix of functions and context-sensitive design.

In mid-June, the Supernova Group opened its 15th retail property development in Požega, Croatia: The Supernova Požega retail park introduces famous brands to the city of the same name in Slavonia, in the east of the country.