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Location marketing becomes increasingly important. This is the way to sustainably boost a shopping center’s frequency and revenue.

The Shops at Crystals, a luxury mall in Las Vegas, wanted to celebrate spring with a unique centerpiece: Giant lilies that open up, play music and sparkle with light.

MPC Properties is currently investing 250 million euros in new development projects, all located in Belgrade, the capital of Serbia: office buildings Ušće Tower Two, Navigator Business Center 2 and BEO Shopping Center, which openings are planned for 2020. These three investments are in total more than 221,000 sq m of GBA.

The Hudson Yards neighborhood officially opened to the public on March 15, 2019, marking a historic moment in the city of New York. +++ Following an investment of 52 million euros, Jardín Plaza Cúcuta opened its doors to the public on February 27, 2019 as the city’s largest shopping center. +++ TCC Assets Co., Ltd. and Frasers Property Limited jointly intend to develop 16.7 hectares, in the heart of Bangkok, into a “must-visit” destination city district. +++ Set in the heart of Shanghai’s financial district, L+ Mall will be situated close to Shanghai Tower

GranRoma in Italy, StadtGalerie Velbert in Germany, Galeria Mlociny Poland, and Ada Mall in Serbia: Various retail properties across Europe opened within just a few days.

Hanningtons Lane has opened to the public and visitors are able to walk down Brighton’s newest Lane for the very first time. Redevco and its main contractor Westridge have been working hard on the creation of the city’s new retail and cultural quarter for two years and retailers are now starting to move in and fit our their stores.

The paradigm shift in the retail and retail real estate industry were the key issues at this year’s ICSC European Conference in Barcelona. The industry’s big players adapt their business models to bind current and future customers even closer to stationary retail. Ingka Centres, formerly IKEA Centres, emphasizes new “meeting place” concepts in the hearts of cities as well as increased manpower.

The parameters for successful shopping center marketing are changing, reports Guido Beddig, Managing Partner at Kintyre Investments, in an interview with ACROSS. The marketing team must be familiar with the new media.

Equilis Europe: 7 countries (Belgium, France, Spain/Portugal, The Netherlands, Poland, The GD of Luxembourg) – 1 headquarter. Retail development: 300,000 sq m built (retail+others) and 174,000 sq m under development/construction.

Last year, City Aréna in Trnava, Slovakia, became the property of real estate developer Peter Korbačka. He and Sonae Sierra have recently signed a joint venture agreement to acquire three shopping centers in Spain for a total of EUR 485 million.

In a time-poor working week, we may find ourselves wondering how we can justify the expense and time away from the office that inevitably come with attending industry events. ICSC Europe Managing Director, Bill Kistler, interviews leading consumer behaviouralist, Ken Hughes, to ask “Are conferences really worth it?”

An important judgement clarifying European rules on retail establishment; a very strict EU data protection regime; a binding number of charging points for e-vehicles for buildings with more than 10 parking spaces. These are a few examples of important, new rules for the retail property industry adopted by the EU in recent years — and together, they’re a good example of why European policymaking is increasingly important for our sector.

The department store is in crisis. European department store chains close one store after the other. If the format wants to survive it needs to reinvent itself completely.

ICON Outlet at The O2, the UK’s first urban outlet developed by AEG and Crosstree Real Estate Partners has announced the opening of Brooks Brothers, America’s oldest retailer.