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In times of unpredictability, marketing spending is usually the first candidate for budget cuts. Marketing management in the commercial real estate sector must be highly focussed on the issues that are fundamental to the business of property owners which directly contributes to increasing their value.

Frederic Rouleau, Country Asset Manager, head of the Polish division of Multi Corporation explains in this interview how to demonstrate the value of shopping centers in investors’ portfolios.

In view of the war events in Ukraine with incomprehensible suffering for the civilian population, the retail alliance “Leben gehört ins Zentrum” (“Life belongs in the center”) together with the German Council of Shopping Places have launched a broad Ukraine donation campaign. The donations will be used for medical supplies. The campaign is launched in cooperation with the University Hospital Schleswig-Holstein.

By 2024, the number of STOP SHOPs will be increased by around 40% to 140 locations through selective acquisitions and new openings. The focus will also be on Italy, where ten new retail parks will be opened by 2024.

Even though MIPIM was only halfway through, the trade fair management is already reporting successes.

German non-food retailer, TEDi, and the Austrian chain of sport stores, Hervis, will open their shops in newly emerging retail parks in Romania developed by the Polish company Scallier. In total, the new stores will occupy an area of ​​nearly 5,500 sq m in the facilities located in Timisoara, Vaslui, Mosnita, Turda (TEDi) and in Vaslui and Turda (Hervis).

VIA Outlets has announced two senior additions to its Board of Directors. Jaap Tonckens, currently an advisor to the Board, was recently appointed as a Non-Executive member of the Board, whilst Rita Schroeven, the company’s Head of Legal Affairs, is taking up a role as an Executive member of the Board.

BIG was founded in 1994. The company made a name for itself through the development and operation of shopping centers and retail parks, mainly in Serbia and the neighboring countries. The company is now – expanding, and on its way to becoming a European player. The Publisher of ACROSS Magazine, Reinhard Winiwarter in conversation with CEO of BIG Shopping Centers, Hay Galis:

ACROSS Magazine’s compilation of research studies shows how the retail and real estate industries are meeting sustainable economic models of production and services, while eliciting innovation and a commercial evolution.

Retail Real Estate: It is an asset class that has undergone a number of radical changes in recent years. Steffen Hofmann and Klaus Mennickheim, who run their own advisory firm, have built up an excellent international reputation as leading independent advisors. In an interview with ACROSS, they explain why specialist knowledge is so important right now, why the “retail bashing” that can often be heard falls far short of the mark, and why they have decided to rename their successful company at this point in time.

2022 is the year of vibrant opportunities and great rebirth – and again it will be a year of constant changes. The tiring phrase “the world will no longer be the same” will be our everyday companion. But what does the placemaking industry have in store for 2022? To recap the turbulences of 2021, industry experts all over Europe have shared their experiences and learnings with us. Here is their outlook for the new year.

Sustainability is the order of the day – for all industries, but especially for the retail industry. What is the status quo in the core consumers sectors, brands, investors and asset managers?

2022 is the year of vibrant opportunities and great rebirth – and again it will be a year of constant changes. The tiring phrase “the world will no longer be the same” will be our everyday companion. But what does the placemaking industry have in store for 2022? To recap the turbulences of 2021, industry experts all over Europe have shared their experiences and learnings with us. Here is their outlook for the new year.

In the retail sector, the dividing line between winners and losers is particularly sharp as a result of the pandemic. Correspondingly, a substantial number of retailers in Europe will suffer from “Financial Long COVID” for years to come if politicians do not react, says Dr. Stephan Mayer-Heinisch, who spoke with ACROSS about COVID-19 from a strategic point of view.

Modesta Real Estate will collaborate with Savills to service existing clients whilst liaising with Savills’ offices and other partners in CEE to build relationships across the wider region. The company also has an office in Bratislava and will be collaborating closely with Savills’ Czech office to ensure further service delivery in Slovakia.