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ACROSS
A Merry Christmas and a Happy New Year 2026 FROM THE ACROSS TEAM
We would like to thank you for your continued interest in ACROSS – our magazine, newsletter and other offerings. We will now take a short break until January 6th and promise to be back with exciting new content and offerings in the new year.
Will & Johnny: Veganuary, Dry January and the New Reminder on the Menu
F&B experts Will Odwarka and Jonathan Doughty explain, why January’s abstinence movements are forcing the food & beverage sector to rethink its long-term strategy.
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Retail Trade: Rising Gap Between Volume And Turnover Growth, 2026 Outlook
The latest Eurostat data confirm that while retail turnover has continued to rise, volume has followed a far more moderate path. A 2025 review and 2026 outlook.
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From Places to Shop to Places to Live Well: Fitness, Healthcare, and Wellness as Business Drivers in Shopping Malls
European shopping centers are undergoing a profound transformation. As demographic change, urban lifestyles, and the rise of preventative health converge, fitness, healthcare, and wellness uses are emerging as powerful anchors for retail destinations. A new report by CBRE shows that they are far from being niche add-ons.
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Retail Trade in EU, CEE and Non-EU Member States: Review and Outlook 2026
Retail in Europe is anything but straightforward. Highly saturated Western markets coexist with faster-growing economies in Central, Eastern and South-Eastern Europe, each following its own trajectory. Eurostat data reveal sharply diverging retail trade volume trends, suggesting significantly different growth paths across regions in 2026.
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Placed to Meet You: New Placemaking and Retail Executives for 2026
The personalities now stepping into decision-making positions and shaping the next chapter of placemaking and retail in 2026.
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Asia’s Vertical Malls: Going Up as a Strategy in Dense Urban Environments
Liliya Shaykhutdinova analyses how leading Asian vertical malls successfully drive footfall across multiple levels, and explores which of these principles can inspire European multi-storey malls.
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OUT NOW: ACROSS ONLINE SPECIAL /// THE 2025 YEAR-END UPDATE
Download our 110-page Online Special and discover the stories, trends, and data driving the next chapter of placemaking.
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CEO PERSPECTIVES 2025 – When the Tenant Thrives, the Asset Flies
What will it take in 2025 for an asset to take off? For this special, we asked leading figures in the European retail real estate sector what they see as the most significant current challenges, as well as the solutions needed, for retail assets not just to survive but to prosper.
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TICKER

THE LATEST PLACEMAKING NEWS

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MAGAZINE

LATEST ISSUE

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DEVELOPMENT

PROJECTS, TRENDS AND STRATEGIES

credit:Ikea

Ikea Westbahnhof Vienna: It will be August 26, 2021

On this day, Ikea Westbahnhof Wien opens its doors after two years of construction. The new omnichannel store with its green facades is completely car-free. Among other things, a roof terrace offers a view over the Austrian capital.

News from Designer Outlet Hautmont

The two-phase project in the north of France will cover a GLA of 20,000 sq m and will feature 120 fashion and lifestyle brands as well as leisure facilities, food offers, and other customer services. ROS Retail Outlet Shopping has been appointed as the management company for the designer outlet, whose foundation stone was laid not long ago.

A Look at Kyiv and Beyond

How retail-based mixed-use-projects should be developed in order to be successful in modern-day Ukraine.

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MANAGEMENT

LATEST TRENDS IN ASSET AND CENTER MANAGEMENT

“Look at tomorrow’s opportunities instead of today’s problems.”

While the mood in Central and Western Europe’s retail sector is dominated by “gray clouds”, center developers and operators from the SEE and CEE regions are in a completely different situation. In an interview with ACROSS Publisher Reinhard Winiwarter, Rüdiger Dany, CEO of NEPI Rockcastle, explains his 700 million development pipeline, how NEPI is profiting from ESG, and in which regard the West can learn something from the East.

credit: Lademann & Partner

HOW OPERATORS AND RETAILERS STAY ON TOP OF CHANGES IN THEIR COMMUNITY

“Shopping centers shape the city’s identity and, at best, pay dividends for the municipality’s image,“ states Uwe Seidel. The Managing Partner at Dr. Lademann & Partners on the role of shopping centers for society and what tools are essential to monitoring these changes within the respective community.

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OUTLETS

DEVELOPMENTS AND TRENDS IN THE OUTLET INDUSTRY

“Gastronomy offer is a win-or-lose issue”

What customers have long demanded of malls is now being demanded of designer outlets. They must offer customers more than shopping, says Henrik Madsen, Managing Director Northern Europe at McArthurGlen, in an interview with ACROSS.

Everything’s New at Fashion Outlet Parndorf

Parndorf Fashion Outlet, located between Vienna and Bratislava, is undergoing a comprehensive relaunch. A new Art Nouveau style, new roads and entrances, new retail space, and a new center management self-run by the owner should multiply customer frequency.

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RETAIL

STRATEGIES OF RETAILERS

credit: Action

Action Plans To Step Up Expansion In 2025

Following non-food discounter Action’s positive results in net sales growth and successful expansion strategy last year, the retailer is aiming for further market entries in 2025.

Development of environmental certifications in the shopping center sector from 2024 to 2025, /// credit: RegioData Research

Shopping Centers In Europe – Rapid Steps Towards Sustainability

Over the past twelve months, there has been significant progress toward sustainability in the European shopping center landscape. According to the latest RegioData analysis, a clear trend has emerged: an increase in environmental certifications and a decline in non-certified buildings. This not only highlights the transformation in the construction industry but also underscores the growing importance of ecological standards.

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FOOD & BEVERAGE / LEISURE

LATEST TRENDS

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PROPTECH

RETAIL TECHNOLOGY

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INVESTMENT

PLANS OF INVESTORS AND OWNERS

Popular Stockholm

According to Savills, the Swedish capital is currently the most attractive destination in Europe for shopping center investments due to its reputation as a “safe haven” and its relatively affluent population.

Clearly weakened indicators of investment

BNP Parisbas Real Estate recently published “At a glance: UK shopping center & out of town retail market, December 2016.” One of the headlines is that investment volumes fell by around a third compared to 2015 for both the retail warehousing and shopping center markets.

Investors Increasingly Focusing on Retail Parks

Investment in German retail properties is declining. The transaction volume is increasing significantly only in retail parks. Retail parks currently offer good investment opportunities in the UK as well.

Retail Asset Management as a Holistic Approach

According to Stephan Austrup, Head of Retail in Germany at TH Real Estate, omni-channeling and digitalization are key drivers of change. In all acquisitions and in business plans for existing portfolios, he therefore considers the impact of this change on retail formats, retailers’ required floor plans, and whether the property provides the necessary layout flexibility.

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EVENTS

WHERE THE INDUSTRY MEETS

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