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Search Results for: retail studies – Page 3

Shaping Real Estate Trends with Mixed-use Solutions

Diversification in real estate is a smart strategy at any stage in the economic cycle to hedge against risks. While some funds try to balance their holdings across a range of asset classes, an alternative key solution is a mixed-use approach to individual projects. Even when schemes are dominated by one usage type, the inclusion of different elements gives the asset greater resilience across market cycles and evolving political, demographic, and economic scenarios.

“We Contribute to Marketing and Advertising Costs”

The Belgian De Vlier Retail Development Group has been planning and constructing retail parks in Belgium, France, and Austria under the Frunpark umbrella brand for close to 20 years. In an interview with ACROSS, Managing Director Peter De Roo reflects upon the last two decades and looks toward the future.

It’s All About Connection

Marketing a location in 2019 is no longer about being the biggest retail space in a region, having a diverse mix of sought-after tenants, and handing out a few flyers. In order to stand out from the crowd, cope with rapid societal changes and expectations, and drive footfall, retail properties need to offer more than experiences: they need to create opportunities for people to connect. MK Illumination discusses how to forge connections and create a powerful location marketing strategy using light, design, and innovative thinking.

“Technology for the Sake of Technology Is Fruitless”

The basic concept of shopping will not significantly change, forecasts Silvio Kirchmair, CEO of umdasch The Store Makers. However, he does anticipate legal intervention. Google, Facebook, and Amazon will all be required to pay their financial obligations to the State.

RETAIL REAL ESTATE – HELP WANTED

Since real estate has become both more professional and specialised, dedicated undergraduate and postgraduate real estate education has become widely available. Investing in optimising through ongoing professional development yields returns for both the individual and the organisation.

EAT THE MALL

Dining, enjoying, relaxing, and shopping. Center operators are completely revamping their menus.

Ready for Cannes

Neinver appointed Barbara Somogyiova as its new leasing director Europe at the beginning of September. In an interview with ACROSS, she revealed, among other things, that the company will present new projects and share the details of its tourism strategy at Mapic.

The Italian Restyling Challenge

According to the French anthropologist Marc Augé, if a space can be defined as relational, historical, and concerned with identity, then it is a “place”—if not, it is a “non-place.”

Paradigm Shift in City Centers

Online retail is increasingly shaking up tenant mixes in Europe’s cities. The bricks-and-mortar trade is desperately seeking innovative concepts.

Retail is leisure and leisure is retail

I’m with my theleisureway colleagues, Pablo and Carlos, in a place in the old center of Zaragoza. It’s a tapas bar, I confess, but I might justify it by saying that it would tick a lot of boxes as one of Ray Oldenburg’s “Great Good Places.”

Retail Asset Management as a Holistic Approach

According to Stephan Austrup, Head of Retail in Germany at TH Real Estate, omni-channeling and digitalization are key drivers of change. In all acquisitions and in business plans for existing portfolios, he therefore considers the impact of this change on retail formats, retailers’ required floor plans, and whether the property provides the necessary layout flexibility.

Focus on the Swiss Shopping Center Market

There are currently 189 shopping centers in Switzerland with sales area greater than 5,000 sq m. This includes five largest railway stations and airport shopping in Zurich/Kloten. Last year, there were just 182 centers.

Development Stores: Omni-Channel Age

The ever-growing e-commerce trade is having a significant impact on bricks-and-mortar stores: Omni-channel services an integral part of store concepts, retailers continue to “trade-up” their market presence, as more and more online merchants are opening stationary shops.

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THE LEVEL OF EXCELLENCE WE SHOULD STRIVE FOR TODAY AND TOMORROW
Originally developed solely to meet the daily needs of consumers, shopping centers quickly became an asset class. The model worked very well for a long time, but as consumer behavior has changed, so have the requirements of tenants, operators and investors. The obvious task to satisfy customers, business partners and stakeholders is: Get your customers to return to your locations. Clear differentiation and positioning as well as a clear focus on people are crucial.
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