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PROJECTS, TRENDS AND STRATEGIES

LATEST TRENDS IN ASSET AND CENTER MANAGEMENT

Rüdiger Dany, CEO of NEPI Rockcastle, believes that one of the biggest mistakes made in the last 15 years was not being able to seize and take advantage of opportunities during a crisis or difficult situation. He has worked in very different markets, with different stories and problems, but his general takeaway is clear: The investments and development plans of a company should never be stopped unless it is absolutely necessary.

In 2022, Atrium European Real Estate became part of G City. As part of the rebranding process the company will be present in the market under the new name G City Europe. Subsequently, a number of corporate rebranding steps will be taken in various areas.

DEVELOPMENTS AND TRENDS IN THE OUTLET INDUSTRY

In the 1980s, the retail format of designer outlets arrived in Europe. Now, the time for expansions and refurbishments, with a focus on food & beverage and leisure, has come.

STRATEGIES OF RETAILERS

Union Investment, owner of the Köln Arcaden shopping center in Germany, is planning to develop the site into a new mixed-use quarter. The preliminary planning envisages around 108 apartments, some privately financed and some publicly subsidized, as well as senior citizens’ apartments, a facility with care places for senior citizens and office space for a total of around 800 employees.

RETAIL TECHNOLOGY

PLANS OF INVESTORS AND OWNERS

Marcus Mack, from TH Real Estate, believes that the country’s retail market is more active than ever before. As a result, he and his team have recently set up a new Germany-focused retail vehicle. With a target portfolio size of €400 million, it has a proposed term of 10 years, with a two-year renewal option.

The Home Rocket crowdfunding platform has been activated on behalf of the ece in Kapfenberg, Styria. Its objective is to contribute to the financing of a health care area in the shopping center.

According to Adam Pearce, Managing Partner at Kintyre, the currently inflated investment market for retail assets is not substantiated by the underlying trading environment for traditional brick-and-mortar retailers.

WHERE THE INDUSTRY MEETS