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The labor market situation in the European retail sector has continued to worsen. Meanwhile, companies are under increasing financial pressure, consumer sentiment is declining, and online retail is gaining strength, explains Manuela Lindlbauer, Owner of Lindlpower Personalmanagement. A perfectly legitimate question remains: Why would anyone consider a job in retail today? Urgent solutions are needed when it comes to HR policy in retail, or are AI and robotics the answer?

The labor market situation in the European retail sector has continued to worsen. Meanwhile, companies are under increasing financial pressure, consumer sentiment is declining, and online retail is gaining strength, explains Manuela Lindlbauer, Owner of Lindlpower Personalmanagement. A perfectly legitimate question remains: Why would anyone consider a job in retail today? Urgent solutions are needed when it comes to HR policy in retail, or are AI and robotics the answer?

This year’s MAPIC Awards honored winners across thirteen core categories, in addition to the People’s Choice categories and the winners of the MAPIC Academy—MAPIC’s inaugural start-up incubator sponsored by Nhood. The Awards reward exceptional retail brand performance and development, the latest cutting-edge solutions in sustainability and innovation, and the most recent real estate projects and redevelopments.

Retail property revitalization and valuation is a complex process that aims to increase a property’s value and make it more attractive to retailers and customers. HBB sheds light on the various aspects of this process, including analyses, costs, steps, success factors, and necessary partners. A site-specific approach is elementary, as the Rathaus Galerie Essen example shows.

The retail park: a cornerstone of modern consumer culture that has long been a popular destination for shoppers seeking convenience, variety, and an all-in-one shopping experience. As technology and consumer preferences continue to evolve, the future of retail parks faces both challenges and exciting opportunities. Joseph Jarvis, Content Marketer at Chainels, explores how retail parks are likely to adapt and innovate to remain relevant in the rapidly changing retail landscape.

“Shopping centers shape the city’s identity and, at best, pay dividends for the municipality’s image,“ states Uwe Seidel. The Managing Partner at Dr. Lademann & Partners on the role of shopping centers for society and what tools are essential to monitoring these changes within the respective community.

ROS Retail Outlet Shopping has successfully kicked off the outlet peak sales period with the latest Late Night Shopping events on Friday, May 19, at Designer Outlet Soltau and Designer Outlet Luxembourg with extended opening hours, special offers, food trucks, entertainment and much more, leading into a summer full of initiatives across the entire European portfolio of its 12 Designer Outlets.

“What a ‘better everyday life’ means in terms of shopping center experiences has significantly changed over the last 15 years, states Vasco Santos, Global Sales & Leasing Director at Ingka Centres. As a result, the key performance metrics for such spaces have also evolved,” he explains. We might take the same numbers into consideration, but the way in which these numbers should be interpreted is new.

A crisis forces us to think in new and different ways. It is a challenge – but finally, almost always, it leads up to new ideas and helps to speed up the much-needed change, states Caroline von Westerholt, Head of Strategy & Repositioning of Retail Properties at Twenty One Media GmbH. She explains her biggest learnings from the current crisis.

“The world keeps on turning, but marketing strategies have been the same for decades,” is the verdict of Bernhard Klein, Chief Marketing Executive of IMMOFINANZ, on traditional marketing efforts in the retail asset class. In his guest contribution, he outlines various opportunities and improvements with the help of software-based automation of sales and marketing processes.

In times of unpredictability, marketing spending is usually the first candidate for budget cuts. Marketing management in the commercial real estate sector must be highly focussed on the issues that are fundamental to the business of property owners which directly contributes to increasing their value.

In view of the war events in Ukraine with incomprehensible suffering for the civilian population, the retail alliance “Leben gehört ins Zentrum” (“Life belongs in the center”) together with the German Council of Shopping Places have launched a broad Ukraine donation campaign. The donations will be used for medical supplies. The campaign is launched in cooperation with the University Hospital Schleswig-Holstein.

“Looking at the digital transition, ECSP members are certain that the future is omni-channel.”

EXPO REAL is experiencing a strong tailwind from a successful IAA Mobility, which proved that Messe München’s hygiene and safety concept works.

With the much-anticipated reopening of non-essential shops finally here, businesses will be welcoming locals back into their stores. For one street in Poole, the 2021 easing of lockdown is particularly exciting: Poole’s Kingland Crescent has been completely revamped as part of LGIM Real Assets strategy to re-invent and re-position their retail places.

“In our survey, many of our visitors told us that they would like to continue to see features that minimize the spread of infections, such as touch-free shopping, and that will be at the forefront of our minds as we upgrade our centers and embark on new projects.”