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Bringing Local Flavors to the Plate

The perks of traveling: enjoying the tastes of your holiday destination, and, upon return, devouring your favorite dishes from home at the airport. HMSHost International currently operates in 19 countries around the globe. Although our company has an international scope, we have never lost sight of local culture and cuisine, which has allowed us to think globally and act locally. As a result, alongside leading international brands, local concepts and restaurants can be found at the airports, shopping centers, and train stations in which we operate.

Marketing during the Construction Phase: Seeing a Challenge as an Opportunity

Union Investment, owner of Hamburg’s Quarree Wandsbek, is investing roughly 40 million euros in the refurbishment of the mall. Extensive construction work is scheduled to be completed by the end of 2020, which, inevitably, will have an impact on ongoing operations. What types of marketing measures can be used to counteract the possible drop in footfall and the corresponding drop in turnover? Center Manager Frank Klüter, from Sierra Germany GmbH, and Britta Finke, from lead agency 21Media, explain the situation.

New impulses for the “customer journey”

From January 24 to 28, 2020, Christmasworld is focusing its product range on the success factor customer-experience at the point of sale. Together with the Institute for Retail Research in Cologne, the Retail Boulevard (BLVD) 2020 will focus on the ‘customer journey’ by illustrating the steps towards the purchasing impulse and good customer relationships in different stores.

Trio of retailers launch at Caledonia Park

RPMI Railpen has officially welcomed three leading fashion and lifestyle retailers, Levi’s®, GAP and Neon Sheep, to Caledonia Park, which has recently unveiled its new vision as Scotland’s premier designer village.

Joining Forces on a Project in Krakow

Cracovia Outlet is set to become the only new fashion and lifestyle center in the Polish city. Peakside Capital and the KG Group have recently reached an agreement on this matter. ROS Retail Outlet Shopping has been appointed as the management company.

With EXPOHALLE, Unibail-Rodamco-Westfield further expands its extensive leisure facilities at Centro

Unibail-Rodamco-Westfield and the future operator Explorado Group will open the new EXPOHALLE on the promenade of Centro in Oberhausen in March 2020. The approx. 2,800 sq m hall will be a platform for various events, leisure and entertainment exhibitions. The first highlight will be a multisensory and interactive exhibition of the “Smurfs”, which has already made successful stops in Paris and Brussels.

A Quick Tour of France’s First Shopping Center

Altarea Cogedim’s Cap3000, which is located in the vicinity of Nice, is celebrating its 50th anniversary. The center has recently been expanded by 70,000 sq m, and a high-end area featuring 30 premium and luxury shops is due to open in 2020.

CEO PERSPECTIVES 2025 – When the Tenant Thrives, the Asset Flies
What will it take in 2025 for an asset to take off? For this special, we asked leading figures in the European retail real estate sector what they see as the most significant current challenges, as well as the solutions needed, for retail assets not just to survive but to prosper.
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