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credit: Designer Outlet Centre Parndorf
credit: Designer Outlet Centre Parndorf

Place of the week: Outlet Center Parndorf – 25 years in motion

Built 25 years ago on a green field, the Designer Outlet Parndorf is now one of the most popular shopping destinations in Central Europe.

With well known designer brands from A to Z such as Armani, Boss, Coach, Jimmy Choo, Versace and Zwilling, the center inspires visitors from Austria, Europe and all over the world – regular new openings including flagship stores further strengthen the profile. Even during the pandemic years, the Designer Outlet Parndorf has proven its innovative strength and prepared itself for the future.

Mario Schwann, General Manager McArthurGlen Designer Outlet Parndorf

The 25th birthday of the designer outlet is also a reason for ACROSS to take a look into the future together with Mario Schwann, General Manager McArthurGlen Designer Outlet Parndorf. A detailed interview about the strategy and future plans of the Designer Outlet Parndorf will be published on in a few days.

The McArthurGlen Designer Outlet Parndorf opened in August 1998. Today the center is the largest designer outlet in Central Europe and, with 1,900 jobs, the largest private employer in the Austrian province of Burgenland. In the 2019 financial year, 6.3 million visitors were recorded. In addition to the brand mix and the 160 shops, the reason for its great popularity as a shopping destination is the relaxed, village-style shopping atmosphere. In addition, the center offers numerous services, including a daily shuttle bus between Vienna and Parndorf. The outlet is managed by the McArthurGlen Group.