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PROJECTS, TRENDS AND STRATEGIES

The enlarged Eurovea is now the largest shopping center in Slovakia. It offers a new retail experiece with lots of international brands entering the slovakian market. Shoppers can look forward to exciting new brands and innovative concepts.

Sonae Sierra received two awards and one commendation with: NorteShopping’s expansion – with Galleria and The CookBook -, Plaza Mayor’s transformation project, and the QUARREE Wandsbek refurbishment being the winners of the most prestigious European awards for Shopping Places.

Eurovea will soon become Slovakia’s largest and widest-ranging shopping center, with 320 shops, restaurants, bars, and cafes covering 85,000 sq m. Work is well advanced on the center and surrounding area to complete construction, approvals, and preparations for the grand May opening.

LATEST TRENDS IN ASSET AND CENTER MANAGEMENT

Jan Niclas Brandt will become the new CEO of MediaMarkt Austria and MediaMarkt Switzerland starting April 1, 2024. The native German with Norwegian roots is taking on this dual role as part of a strategic realignment of the management levels in both countries. The aim is to grow closer together operationally and to benefit from complementary skills. Cooperation with the parent company will also be intensified.

MEC is further expanding its position as a retail real estate specialist and national market leader for retail parks: As of March 1st, 2024, it has taken over the operation of EKZ Abensberg.

“Investors and Retailers often want too much too soon.” Christian Alexander Kuntze, the founder of NEXXT IN RETAIL, critically examines the expansion strategies of large and small companies. He explains the biggest mistakes made during expansion and how start-up businesses can avoid them. His most important advice before any expansion is: Know your DNA!

DEVELOPMENTS AND TRENDS IN THE OUTLET INDUSTRY

Amsterdam The Style Outlet has made it clear that the experience element is a key component in its value proposition. Although shopping remains the primary attraction, creating a space where people can go to meet up and spend time together is a crucial part of the outlet’s growth strategy. Both the increasing number of visitors and rising sales figures at the centre show that its efforts to offer a go-to destination that brings people together and provides a unique shopping experience are proving very popular – the figures speak for themselves.

The Designer Outlet Parndorf extends its opening hours to 9 p.m. during the summer. The summer sale will start on June 9th with additional discounts while new F&B offers will ensure an additional summer feeling.

STRATEGIES OF RETAILERS

By 2035, Gen Y will account for the largest share of global spending on air travel, which is why travel retail must do everything it can to remain relevant to this target group. Millennials’ demand for experiences is also shaping their purchasing and travel behavior, forcing retailers to rethink their store design and marketing strategies. Together with the subsequent Gen Z – whose values are guided by topics such as digitalization, authenticity and sustainability – these generations are not only influencing retail in general, but also the concept of the airport of tomorrow.

JYSK opened the first two stores in Casablanca, Morocco. The opening not only establishes JYSK’s presence in Africa but also marks a significant milestone as the company expands into its 50th country.

FACTORY outlet centers across Poland, operated by NEINVER, are gaining momentum with new store openings and significant expansions from long-standing retail partners. The latest updates to the brand portfolio, totaling nearly 2,200 sq m of added retail space, underscore outlet retail’s growing appeal and NEINVER’s commitment to supporting brand growth.

LATEST TRENDS

A look at Australia: A “Hospitality Mindset” to drive sales and deliver positive experiences in spite of Covid-19.

The last 12 months has seen the most catastrophic impact on the F&B sector across the globe. First into lockdown and almost certainly one of the last sectors to re-emerge from the crisis, there’s not a lot more that can be said on the devastation to businesses, employees, and guests that hasn’t already been published. But what of the future? What will the post-pandemic foodservice landscape look like?

In recent years, F&B has been hailed as the retail-centric development equivalent of a knight in shining armor; an offer that cannot be replicated online, that delivers customers an experience worth seeking-out and returning to time and again. The onset and impact of Covid-19 highlights the importance of a successful F&B strategy and the development of appealing F&B destinations that respond to how the customer of the future will shop day and night, and how mixed-use places are stitched together.

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