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In an interview with ACROSS, Joachim Stumpf, Managing Director of BBE Holding and IPH Handelsimmobilien, analyzes the role of retail real estate in light of the current economic and social situation. His conclusion: “The advancing polarization is a key issue when we discuss what options we have to counter the transformation in retail. Against this backdrop, we also need to rethink retail and locations. Despite all the challenges, good and individual types of use can be found for all properties – but getting there can be painful.”

Over the past couple of years, it has become evident that retail is seeing a significant resurgence. This is across shopping centers, large destination indoor malls, and retail parks and outlets, explains Mark Bruce, Data & Insights Director at Mallcomm. While some may have dismissed the retail sector, others have recognized that despite some challenges, there is a great opportunity.

SPAR subsidiary SES – Spar European Shopping Centers and, more specifically, its responsible SPAR Executive Board Member Marcus Wild, the Founder and long-standing CEO of the company, are the pioneers of numerous innovations within the industry. While it is rooted in retail, that’s not the only reason why the company has always relied on partnerships – with retailers at its shopping centers and, more increasingly, with new players outside the traditional retail scene. As a result of a joint venture concluded in the summer, health parks will be operated by SES at selected shopping centers in the future. ACROSS Managing Director Reinhard Winiwarter spoke with Marcus Wild about the long-term benefits of such partnerships, their impact on the future of shopping centers, and why thinking outside the box is always worthwhile.

Steffen Eric Friedlein is Managing Director Leasing Services at ECE Market places and, as such, is a member of the prestigious MAPIC Awards jury. In an interview with ACROSS, the manager talks about why positive examples are more important than ever, especially in economically challenging times, what constitutes outstanding performance in the retail real estate industry, and how he and his team implement the principle of excellence across the ECE portfolio.

Norbert W. Scheele has worked for C&A in various functions and countries for more than 40 years. Not only does he have four decades of first-hand experience dealing with change in the retail sector, he has also overseen the expansion into Eastern Europe. At a time when the mood in the world of retail is more divergent than ever between the East and the West, when the middle segment is shrinking in favor of luxury and discount stores and consumers as well as employees seem to have become more and more demanding, it is all the more worthwhile to take a look at the situation and the development of retail in Austria and Europe with an experienced retail expert like Norbert W. Scheele. For 6 years he is as well vice president of the Austrian retail association.

The average retail purchasing power in Europe is 6,517 euros per capita. However, there are significant differences among the 25 analyzed European countries: At 12,067 euros per capita, Luxembourgers have the most money to spend in the retail sector. Romania, on the other hand, has the lowest retail spending potential. There are also strong regional differences within the respective countries. These are some of the results of the newly released GfK study on retail purchasing power in Europe.

The global clash of digitalization and the pandemic is shaping the economic development of the 20s of this century. It has also led to profound structural changes of historic proportions. The consequences for retail and its accompanying services are equally dynamic and controversial. Food purchases at brick-and-mortar stores increased by 10 percent or more across Europe in 2020 as a result of the pandemic. At the same time, purchases of consumer durables, such as clothing, home electronics, home accessories, toys, sports, and leisure items increasingly shifted from offline to online retail.

During the pandemic, Kaufland’s more than 1,350 large supermarkets established themselves as reliable and footfall-generating food anchors in the European shopping plaza landscape. In an in-depth interview with ACROSS, Dr. Angelus Bernreuther, Head of Institutional Investor Relationship Management and Real Estate at Kaufland, describes the success strategies that lead to a win-win alliance between shopping places and their anchor tenant Kaufland:

How the placemaking industry emerges stronger from the pandemic. Our 10 strategies for future-proof vibrant places.

From login processes and registrations to password confirmations and SMS codes, to delivery men ringing doorbells in vain, and more. The reality of online shopping has its pitfalls.

“Research by CNCC in 2019 showed that France applied 90 different taxes on brick-and-mortal retail, while e-tailers, which represented about 10% of the total market at the time, paid virtually no taxes at all.”

There are significant and surprising differences in the affinity for online shopping – even across the individual countries. For example, one might expect such an affinity to be higher in rural areas, but the opposite is the case: In densely populated urban regions, it is approximately 15% to 20% higher than the national average.

The Covid-19 pandemic brought massive changes to the entire retail real estate and placemaking industry. A lot of negative developments, but also a number of opportunities and possibilities for the future. We asked the following industry experts to share their opinion on the matter.

Europe’s food retailers are being put to the test by the eco- nomic consequences of the natural disaster Covid-19. This is a very special kind of weather situation. While non-food retailers and the food service industry are in sheer despair in the face of the calm caused by government-imposed lockdowns, the “system-relevant” food retail sector has been confronted with a veritable storm tide since the sec- ond quarter of 2020.

Industry leaders told us about the sales impact Corona had on their business in 2020. They also explain what fundamental changes in location, sales, and marketing strategy they are planning for 2021/2022 in response to the widespread economic impact of the pandemic.

“The challenge in 2021 is to get back to business at a full speed, understanding that unemployment has gone up considerably in some countries, that the power spend of our customers might have suffered and that, disappointingly but not surprisingly, too many governments in this world do not seem to have control over the pandemic situation.”