As we look ahead to 2026, one thing is clear: the environment remains demanding. Economic uncertainty, geopolitical tensions and cost pressures continue to shape decisions across retail real estate and placemaking. And yet, as the voices in this Outlook show, our industry has learned how to operate in exactly these conditions.
What stands out this year is a shared maturity. After years of disruption, many of you are no longer waiting for clarity — you are creating it. The focus has shifted decisively toward relevance over scale, quality over quantity, and long-term value over short-term fixes. Experience today must work, sustainability is a given, and digitalization and AI have become practical tools rather than abstract promises. Transformation is no longer debated; it is underway.
There is realism in these contributions, but also confidence. Those who have learned from recent cycles are acting faster, collaborating more closely and making sharper, more resilient decisions. Existing assets are being rethought, mixed-use concepts refined, and destinations repositioned as social, cultural and economic anchors. Physical places continue to matter because people continue to value connection, belonging and shared experiences — perhaps more than ever.
At ACROSS, we are also embracing change. Following adjustments within our editorial team, we are looking ahead with fresh energy and clear ambition. The challenge is one we welcome. New ideas, formats and initiatives are already taking shape as we continue to evolve our platform and strengthen our role as a leading voice for the international placemaking and retail real estate community.
The road into 2026 will not be smooth — but it is full of possibility. As this Outlook demonstrates, those who have absorbed the lessons of the past, remain agile and invest with purpose, will not just navigate the year ahead. They will help define what comes next.
We hope this Special inspires you as much as it inspired us while putting it together.
