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ACROSS

October 7, 2021

An Overview of the Serbian Capital

A number of shopping centers have opened their doors in Belgrade over the past few years. In June 2020, BEO, for which MPC Properties is responsible, opened its doors. Development, Technical Operations, and Innovations Director Jovana Cvetković looks back on a time of particular turbulence – not solely due to reasons relating to the pandemic.

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THE LEVEL OF EXCELLENCE WE SHOULD STRIVE FOR TODAY AND TOMORROW
Originally developed solely to meet the daily needs of consumers, shopping centers quickly became an asset class. The model worked very well for a long time, but as consumer behavior has changed, so have the requirements of tenants, operators and investors. The obvious task to satisfy customers, business partners and stakeholders is: Get your customers to return to your locations. Clear differentiation and positioning as well as a clear focus on people are crucial.
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