December 19, 2019

Union Investment, owner of Hamburg’s Quarree Wandsbek, is investing roughly 40 million euros in the refurbishment of the mall. Extensive construction work is scheduled to be completed by the end of 2020, which, inevitably, will have an impact on ongoing operations. What types of marketing measures can be used to counteract the possible drop in footfall and the corresponding drop in turnover? Center Manager Frank Klüter, from Sierra Germany GmbH, and Britta Finke, from lead agency 21Media, explain the situation.

Premiere in Bratislava +++ Cano in Singen–90 percent leased already +++ Distrikt Nørrebro to open flagship store in Forum Rotterdam +++ Online retail is on the rise internationally

Rødovre Centrum is known for campaigns that combine light, design, and creativity to both promote the center and benefit the local community. Their “Furry Christmas” festive campaign continues this tradition in true “Rødovre Centrum” style.

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