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It was only five years ago that VIA Outlets was launched. In an interview with ACROSS, COO Otto Ambagtsheer talks about consolidating the current portfolio of 11 assets, expanding the Fashion Club loyalty program, and debuting hot local brands like BALR. and Nikkie.

In recent years, fashion retail has proven that there is a fine line between whether fashion and lifestyle brands are successful or become insolvent. These days, celebrity endorsements, collection collaborations, new “it” pieces, retail and e-commerce presence, as well as retail excellence and customer loyalty determine whether fashion and lifestyle brands are in or out.

VIA Outlets – the fast growing owner-operator of premium outlet shopping destinations in Europe – reports strong results for 2018, boosted by increased footfall (+3.5% year-on-year)* and an increase in the average spend per guest (+5.6% year-on-year)*. This positive performance has been achieved amidst the current challenges facing the retail sector.

Coworking spaces have potential – also in shopping centers. The first symbioses already enhance the European retail real estate market.

Sloane Stanley has announced the launch of The Wardrobe Workshop, an independent pop-up for pre-loved and new fashion items. The brand will be trading from February 25 to March 10 at 325 King’s Road, in the heart of Chelsea.

Since the liberalization of opening hours – determined by the “Salva Italia2” decree passed in 2011, during Mario Monti’s legislature – retailers in Italy have been free to open on Sundays and festive days, according to their own commercial strategies.

In order to survive, shopping centers are beginning to adapt retail, housing cultural, educational, and leisure facilities all under one roof. Since 80% of those visiting malls are Millennials or Gen Z, leisure is a hot topic within retail development.

New shopping center projects in Europe have been scarce in recent years. The Unibail-Rodamco-Westfield Group has bucked this trend and is currently developing “Oskar”, an inner-city shopping center in Osnabrück, Germany.

The £72 million retail and leisure development at intu Lakeside, which opens later this year, will introduce new restaurants and leisure brands to the south east of England; boosting the local economy with hundreds of new jobs across the leisure and hospitality sectors.

Real estate investors both in and out of Germany rely on specialist retailers and specialist retail parks: They offer constant pulling power, stable revenues, and solid customer footfall – all of which require clearly positioned product and sector concepts, which signal to investors that their investment is both solid and sustainable.

Outlet Centers are still a niche market in the international retail real estate business and an asset class of its own. Today, there are more than 200 outlet centers spread over Europe but there are significant differences regarding the degree of saturation and maturity levels.

Atrium has been extremely active in Warsaw over the past few months. CEO Liad Barzilai intends to further optimize the portfolio in the city.

Ingka Centres, formerly IKEA Centres, unveils a major new strategic vision that will see it invest €5.8 bn over the next three years – and sets off for the Indian subcontinent.