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ACROSS

Retail

Glance Westfield Hamburg-Überseequartier /// credit: credit_moka-studio+URW

Westfield Hamburg-Überseequartier: Opening delayed

The opening of Hamburg’s Überseequartier, planned for April 25th, has been postponed due to water damage. The center is now scheduled to open to visitors at the end of August, the operator Unibail-Rodamco-Westfield (URW) announced on Thursday.

credit: Multi Corporation

Multi Has Bought A Majority Stake In UK Specialist Retail Asset And Property Manager Realm

The acquisition signals the return of Multi Corporation to the United Kingdom where it had a significant presence between 2001 and 2021 having developed or managed major retail destinations across the country including the Southgate Centre in Bath, Victoria Square in Belfast, and Glasgow’s St Enoch center. In addition, Multi will also enter Denmark through this investment.

At the beginning of January, Galeria Karstadt Kaufhof slipped into insolvency for the third time in just over three years. /// credit: Jörg Carstensen/dpa

Consortium wants to take over Galeria Karstadt Kaufhof

As reported by “Handelsblatt”, a buyer has been found for the insolvent department store chain. A consortium consisting of the US investment company NRDC Equity Partners and the entrepreneur Bernd Beetz wants to take over the insolvent department store chain Galeria Karstadt Kaufhof.

Vicolungo The Style Outlets, Italy /// credit: NEINVER

NEINVER Announces Record Month-On-Month Growth Across Its Portfolio In 2023, With Brand Sales Reaching 1.48 Billion Euros

NEINVER has announced a strong operating performance in 2023, with total brand sales reaching 1.48 billion euros across its entire portfolio, an 11% y-o-y increase and record-breaking monthly growth. The centers operated by the company across six European countries welcomed a total of nearly 68 million visitors over the course of the year, up 8.5% compared to 2022.

credit:galeries lafayette

Galeries Lafayette Berlin closes earlier

Contrary to what was announced in October 2023, the French luxury department store Galeries Lafayette will now close its only location in Germany earlier, at the end of July 2024.

Kaufland is now also launching its marketplaces in Poland and Austria. The launch is planned for late summer. /// credit: Kaufland

Kaufland Marketplace Expands To Poland And Austria

In dynamic times for digital retail, Kaufland continues to drive forward its growth strategy for marketplaces. Following the successful launch in Slovakia and the Czech Republic last year, Kaufland is now bringing its marketplaces to two more countries: Poland and Austria. The launch is planned for late summer.

Artur Czuba, Associate Director, Investment at Avison Young

Retail parks sector in Poland – current opportunities

Over the last few years, retail parks in Poland were mostly developed in smaller formats, around 5,000 s m, either adding to the existing retail landscape or introducing modern retail amenities to smaller towns as their first such facilities. Now, there’s a noticeable shift towards larger developments, with 32 bigger retail parks (GLA > 5,000 sq m.) either being built or expanded, including six that exceed 20,000 sq m.

credit: Rioja Estates

HOW THE OUTLET DEVELOPMENT PROCESS HAS CHANGED OVER THE PAST 20 YEARS

Giles Membrey, Managing Director of Rioja Estates, takes us on a journey through 20 years of the outlet industry – from site identification, planning, construction, leading to exit funding and marketing. Much has changed, but the basic principles have remained the same.

The Swiss Council Market Report 2024

The revival of Swiss shopping centers – shopping centers that combine shopping convenience and experience offer the highest added value.

credit: umdasch

Harrods Holiday & Occasion Rooms: A Testament to Excellence with umdasch The Store Makers

In December 2023, London’s luxury department store, Harrods, unveiled two new womenswear rooms dedicated to occasionwear and swimwear, as part of its redevelopment project at its Knightsbridge home. umdasch The Store Makers was entrusted with bringing Harrods’ vision to life – implementing the shopfitting based on a concept by David Collins Studio. The result sets the stage for an ideal shopping experience tailored to special occasions.

Susan Hagerty Bonsak, CEO of Placewise.

OUTLETS: A WIN-WIN FOR CONSUMERS AND RETAILERS

“In reading up for this commentary on outlet malls, I was surprised to learn that the concept has been around for a surprisingly long time, especially in the US”, states Susan Hagerty Bonsak, CEO of Placewise.

Mario Schwann, General Manager of Designer Outlet Parndorf /// credit: DANIEL BOINTNER

TOURISM AND SHOPPING BELONG TOGETHER!

After a record year in 2023, Designer Outlet Parndorf hopes to build on its 2019 figures in terms of international tourism this year. ACROSS spoke to Mario Schwann, General Manager of Designer Outlet Parndorf, about the return of international tourists, the potential of visitors from Southern Asia and Middle East, and the importance of cooperation, among other things.

credit: 21Media

“We change names into places, places into destinations, and destinations into brands”

Social and geopolitical developments have dominated the placemaking industry in recent years. During these challenging times, important issues, such as location marketing, have been overshadowed by others – and not just in the media. While this may seem understandable at first glance, it has now become clear that companies that have continuously focused on the issues of market positioning and professional location marketing are more fit for the future. ACROSS spoke with Sebastian Guth, Managing Director of 21Media, about what good location campaigns look like, the differences between B2B and B2C campaigns, and why operators who fail to focus on marketing will lose out in the medium term.

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THE LEVEL OF EXCELLENCE WE SHOULD STRIVE FOR TODAY AND TOMORROW
Originally developed solely to meet the daily needs of consumers, shopping centers quickly became an asset class. The model worked very well for a long time, but as consumer behavior has changed, so have the requirements of tenants, operators and investors. The obvious task to satisfy customers, business partners and stakeholders is: Get your customers to return to your locations. Clear differentiation and positioning as well as a clear focus on people are crucial.
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