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The focus is always on the success that can be achieved together: Johan Caspar Bergenthal spoke with ACROSS Magazine about the success factors driving VIA Outlets and the industry in general. In addition to the consistent growth generated by VIA Outlets’ 3R strategy, the former shopping center industry executive cites the close collaboration with brands, something he hadn’t experienced before during his time in the full-price retail world.

The shopping malls managed by SES Spar European Shopping Centers (SES) once again exceeded the excellent performance of the previous year in 2024: The retailers, restaurants and service providers in the SES malls generated gross sales revenue of 3.54 billion euros in 2024. This corresponds to an increase of 6.5% compared to 2023, meaning that the SES centers in Austria and Slovenia outperformed the market as a whole.

Right in the heart of Cologne, Thalia offers a special kind of bookshop: Visitors can look forward to an extensive range of books, games, stationery and gift ideas in an exceptionally designed sales area. The mix of modern and vintage atmosphere invites everyone to browse and linger with the help of many of its leisure-oriented features, and programs, such as its cozy café or the exciting events, readings and workshops that regularly take place at the store.

SmartGifty is a web-based gift card management solution for shopping centers and retailers. Through the solution companies can analyze a number of statistics to plan effective marketing activities and have control over the gift card stock. MASS is a prominent Slovenian client of SmartGifty. By implementing the solution the shoe retailer gained growth especially in its online channel.

With approximately 38 outlets, the UK is already one of the most saturated markets. So why do we think there is a need for a 39th? Giles Membrey, Managing Director of Rioja Estates Ltd, explains why his next project, Grantham Designer Outlet Village, will follow his company’s very successful blueprint for Malmö Designer Village.

Few sectors of retail real estate offer such interesting and exciting opportunities for a retailer or brand, coupled with year on year growth as the outlet sector does. It continues to evolve, across the globe, at differing speeds depending on region or country, but with consumers keen to enjoy the benefits it offers. While outlets remain crucial to brand distribution strategies, operators and retailers face opportunities and challenges as consumer behaviors shift.

«The goal is to offer facilities to transform outlet centers as “living centers” or “places of life” and to drive footfall, especially during all the week, » states Caroline Lamy, CEO of Magdus. In this interview, she gives an overview of the European Outlet market. This means that pure retail offers in outlets should also be combined with F&B and leisure offers, residential or health services offers – if it makes sense.

Over the past twelve months, there has been significant progress toward sustainability in the European shopping center landscape. According to the latest RegioData analysis, a clear trend has emerged: an increase in environmental certifications and a decline in non-certified buildings. This not only highlights the transformation in the construction industry but also underscores the growing importance of ecological standards.

Retail outlet centres have seen a significant leap in retail and leisure brand growth in the past years with general sector growth set to continue, according to the Ken Gunn European Outlet Industry Review which ranks Europe’s top performing outlet centres and brands as well as the most improved.

Westfield Hamburg-Überseequartier continues to set standards in the retail sector by combining a differentiated selection of flagship stores from major international and national brands with more local, individual concepts. In combination with a wide range of food&beverage, entertainment and cultural offerings, this will create a new shopping and lifestyle destination that is unique in northern Germany and offers exceptional experiences for both the local community and all visitors.

Traversing the Jewish Town of Prague, and connecting Old Town Square with Čechův Bridge, shopping destination Pařížská Street is lined with stately townhouses whose façades combine historicist features with the decorative detail of Art Nouveau. The high street just recently welcomed five new luxury stores, and 2025 is expected to be a record year in this regard.

2024 was another year of solid growth for FREY with a profit from recurring operations going up by 28,1 percent and a sales growth of almost 29 percent to 191.3 million Euros. The growth of the specialist in open-air shopping centers has made this impressive growth step especially since entering the outlet market with the acquisition of ROS Retail Outlet Shopping. An important part of the expansion strategy is the signing of Designer Outlet Center in Berlin for 230 million Euros.

“Westfield Hamburg-Überseequartier could emerge as a refreshing beacon of culinary innovation and diversity”, states Will Odwarka, F&B-expert, founder and CEO of Heartatwork Hospitality Consulting and member of the ACROSS Advisory Board. He takes a close look at the recently announced differentiation of the F&B offering at Hamburg’s new shopping destination. With this diverse concept he is positive that Hamburg will be able to show the power of food to cultivate community spirit.

This year’s EuroCIS focused on artificial intelligence, seamless check-out, and smart technologies. The presented solutions impressively showed how the retail industry will be positioned in the future. Generative AI enables more efficient processes, while automated checkout systems and digital shopping carts transform the shopping experience. Here, we present the most exciting approaches.

The renovation and modernization process at the KING CROSS Zagreb shopping center has reached a significant stage of development: on 27 February, the part of the mall that has been completely renovated and modernized in recent months while business operations continued reopened.

Kaufland’s success story is characterized by the balance between the advantages of standardization within a large group and regional integration. In an interview with ACROSS, Michael Hiese, Chief Real Estate Officer at Kaufland International, discusses the company’s growth strategy, his optimistic outlook, why location is more important than asset class, and what makes a Kaufland store truly distinctive.

Inflation, geopolitical crises, and a weakening economy have dominated the European markets for the past two years. While EU economic growth slightly increased in 2024, Germany, the largest economy, recorded a marginal decline. Despite persistent economic challenges, there are signs of cautious optimism: Slightly higher growth is expected in the EU in 2025, with strong momentum from the CEE and SEE regions, where countries such as Poland and Croatia are expected to achieve strong growth.