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For the new department store, Schwitzke & Partner developed the entire retail and gastro concept.
The redesigning and upgrading of the shopping and experience center in Leipzig/Halle will be carried out at a cost of 40 million euros.
When we presented the first print issue of ACROSS exactly 10 years ago, an epochal event shook the world economy. The US-investment bank Lehman Brothers went bankrupt with a deafening bang and caused the biggest economic crisis in recent years. The real estate industry was hit particularly hard.
Consumers have the technological freedom to shop whenever and wherever they want, and brands are expected to work much harder than ever before to maintain their loyalty.
In her role as PR & Marketing Manager of Eurovea, Olga Hammer relies heavily on events. One reason is that as a result of exceptional and meaningful leisure activities, people are more willing to accept Eurovea as a "good neighbor".
Events and attractions in Wembley Park boosted revenue and footfall across the Easter school holiday period at the London Designer Outlet (LDO).
Clad in light, a shopping center’s architecture can become the talk of the town! It is a well-known fact that light always attracts crowds. What’s more, when used theatrically, its power of seduction increases significantly. These are the findings of the experts from the Luci Association after studying the economic and cultural benefits of light-based festivals. At a time when shopping centers are upping their game to compete with online sales, the use of new technology, such as interactive platforms, the internet, and smartphones can attract crowds.
“What makes the rebranding special is that it combines the international appeal of the brand with the local heritage – the locally grown tradition.”
The expansion of the Eurovea mixed-use complex in Bratislava is progressing according to schedule. The project is being developed by J&T Real Estate, and the functional public places were executed by internationally recognized architect Beth Galí.
What does that really mean? Retail professionals have been engaged in this discussion for decades. The idea of creating physical, emotional shopping experiences has become an integral part of the retail discussion since physical, brick-and-mortar retail began to decline in popularity.
“Looking at the digital transition, ECSP members are certain that the future is omni-channel.”
VIA Outlets, which owns 11 centers in nine countries, has recently celebrated the unveiling of its new corporate branding following an extensive rebranding undertaking.
For some time now, Berlin Mitte has featured a center with a wow effect: the H&M “Mitte Garten” at Neue Schönhauser Straße 13.
St James Quarter, the £1bn retail-led lifestyle district in Edinburgh, which launched its first phase in the summer, has added British fashion brand REISS to its line-up.
White Night is the largest and most visited festival of contemporary art in Slovakia. Eurovea provided one of the locations for and is a partner of the festival installations and performances.