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Credit: Kristof Puller
Credit: Kristof Puller


Main tenant Peek & Cloppenburg with 11,000 sq m has already started with the new store concept since April. The modern, mixed-use concept has enabled the coming-together of retail, hotel and gastronomy under one roof.

Horn Grundbesitz KG, developer and asset manager of the P&C City Store on the Mariahilfer Street in Vienna, was able to win over the hotel group Motel One and the Benetton Group as tenants for the 20,000 sq m wide and completely renovated, modernized building. With this step, the mixed-use property situated on the biggest shopping street in Vienna has reached full occupancy. The main tenant, with its 11,000 sq m retail space is the Peek & Cloppenburg Enterprise, which has celebrated April of this year the re-opening of the shopping center with its newly designed floor plans and shopping spaces.

Benetton Group’s total rental space amounts to 850 sq m, 600 sq m of that space being situated on the ground floor of the building. The opening of the Benetton store is planned due Mid-September 2022. Motel One occupies approximately 7,750 sq m in the upper two levels of the city store, as well as in the Herzmansky part of the building, which is being protected as a historic monument. The deal is planned to include more than 170 hotel rooms, all of which will be constructed following the usual high quality and design requirements of the hotel group. The extensive construction should begin in the first quarter of the year 2023.

Dr. Kevin Meyer, member of the company management board in Horn Grundbesitz KG: “We are very excited that we have fully rented our property situated in the best location downtown with two other renowned businesses. City centers are currently finding themselves in a dynamic transition and real estate must adapt itself to the ever-changing requirements of customers, the environment and society. With our contemporary mixed-use concept, we are offering new forms of usage and thus contributing to the continuous revival of the Viennese city centers.”

Stefan Lenze, co-CEO of Motel One Group: “Vienna is an attractive hotel market and a strategic goal for the further expansion of Motel One. Particular mixed-use objects of trade and hotel promise successful projects as end-results, such as in this case one of the most important shopping streets of Vienna situated not far from the trendy Museums Quarter. We thank the Horn Enterprise, and everybody who has participated in this project for the extraordinary project and the excellent collaboration.”

The P&C City Store on the Mariahilfer Street was first introduced in 1998. The special features of the formerly Herzmansky Shopping Center with a distinctive, landmarked facade has been obtained by the internationally active architecture office BEHF, who were also responsible for the planning and composition of the reconstruction.