Advertisement
credit: iStock
credit: iStock

Francesca Bellettini appointed as CEO and President of Gucci

Kering’s new CEO, Luca de Meo has appointed a new CEO as part of the effort to reform the luxury goods group’s current structure and to solidify sales results for the brand.

The French group – impressive list of Leather Goods Houses names such as Saint Laurent, Bottega Veneta, Balenciaga, and more – plans on restructuring their previous strategy and methodology in order to address the declining sales rates Kering is currently facing.

Working for Kering for more than 20 years, the appointment of Francesca Bellettini will bring about the stat of a new chapter Gucci.

As Luca de Meo states in a press release, he intends to “build a leaner and clearer organization, in which the best talent drive our houses forward. Gucci, as the flagship of our group, deserves the sharpest focus, and Francesca – one of the most seasoned and respected professionals in our industry – will bring the leadership and flawless execution needed to restore the brand to its rightful place”