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Feature

“Invest in people, not just the look”

The European shopping center market overvalues design and investment but needs to pay more attention to atmosphere, interaction, and service, says Will Odwarka. This hurts the centers and especially their gastronomy section. The founder and CEO of Dubai-based Heartatwork Hospitality Consulting explains in his conversation with ACROSS editor Reinhard Winiwarter why excellent, personable service is the prerequisite for everything in the field of gastronomy.

credit: Time Out Market

WE RUN A BUSINESS OF ROCKSTARS

Time Out Market is one of the first food hall concepts in Europe. From Lisbon, it has expanded internationally. The list of interested parties, from cities, operators, and restaurants, who want to be part of this success story is long, but new locations are carefully chosen. Sandy Hayek, CEO of Time Out Market, and Ana Alcobia, VP Iberia, explain the USP of their concept, the criteria they use to select locations and restaurants, and why being a media house at its core is so crucial for their success.

Will Odwarka (left) and Jonathan Doughty (right) in our new video format ACROSS DISCUSS chances and challenges in the F&B industry. /// credit: Will Odwarka, Jonathan Doughty, ACROSS

ACROSS DISCUSS: F&B Insights with Will & Johnny

ACROSS DISCUSS – the new video discussion format from ACROSS. According to the motto “from insiders for insiders,” we examine the top topics in the industry in exciting, entertaining discussion settings.

credit: ECE

SHOPPING CENTERS: FLEXIBLE SPACES FULL OF OPPORTUNITIES

Today, more than ever, a first-class location, excellent management, and continuous further development are decisive for the future of a retail property. In addition to the location-specific sector and tenant mix, the gastronomic offer is crucial for success – as ECE Marketplaces shows.

credit: NEINVER

F&B IS AN ESSENTIAL PART OF THE OVERALL GUEST EXPERIENCE

Customers are seeking a better-quality and more varied offering, expecting to see both international and local options, argues Joan Rouras, Head of Leasing and Retail at NEINVER. For a long time, a neglected topic, F&B in outlets, is taking on a whole new role. NEINVER has taken many steps to offer its guests innovative F&B in addition to a high-quality retail offering.

Our Strength is the Mix

For a long time, the footwear market was one of the driving forces in the retail sector. Recently, however, hardly any other segment has seen as many insolvencies. However, where there are losers, there are always winners as well. In 2023, Deichmann is planning to make the highest corporate investment in its history – 500 million euros – and is investing in around 200 new locations worldwide.

Food Garden design at Main-Taunus-Zentrum, Sulzbach, Germany. /// credit: ECE Group

Start of construction and 90 percent occupancy rate for new “Food Garden” in the Main-Taunus-Zentrum

Start of construction and strong letting success for the new “Food Garden” in the Main-Taunus-Zentrum: In November, construction work began on the new highlight in the middle of the shopping center – a high-quality and varied range of restaurants with five free-standing restaurant buildings, partly covered and partly open terraces, green outdoor areas and sophisticated architecture. The opening is planned for spring 2025.

credit: Time Out Market

WE RUN A BUSINESS OF ROCKSTARS

Time Out Market is one of the first food hall concepts in Europe. From Lisbon, it has expanded internationally. The list of interested parties, from cities, operators, and restaurants, who want to be part of this success story is long, but new locations are carefully chosen. Sandy Hayek, CEO of Time Out Market, and Ana Alcobia, VP Iberia, explain the USP of their concept, the criteria they use to select locations and restaurants, and why being a media house at its core is so crucial for their success.

credit: NEINVER

F&B IS AN ESSENTIAL PART OF THE OVERALL GUEST EXPERIENCE

Customers are seeking a better-quality and more varied offering, expecting to see both international and local options, argues Joan Rouras, Head of Leasing and Retail at NEINVER. For a long time, a neglected topic, F&B in outlets, is taking on a whole new role. NEINVER has taken many steps to offer its guests innovative F&B in addition to a high-quality retail offering.

After 17 months, the revitalization of the more than 50-year-old store has been completed. /// credit: Kaufland

Kaufland completes one of the most sustainable revitalizations to date in Bad Tölz

This Thursday, one of the most sustainably modernized Kaufland stores to date will reopen to customers in Lenggrieser Straße in Bad Tölz. Just a glance at the newly designed facade with modern, sustainable wooden elements, which blends harmoniously into the local, Bavarian building culture, makes it clear that a very special revitalization of the more than 50-year-old store has taken place here after a total renovation period of around 17 months.

credit: RegioData

EVALUATION: EUROPEAN SHOPPING CENTERS AND THE ENVIRONMENT

For good reasons, there has been increasing attention in recent years on environmental protection, energy efficiency, the reduction of CO2, as well as the economical use of land and sustainability. This also applies to synthetic commercial zones states a new research report by RegioData.

Jovana Cvetković is the Development, TO, and Innovations Director at MPC Properties. /// credit: MPC Properties

“Contribute to the well-being of the community we gather”

“The bottom line is that we use a systematic and comprehensive approach to develop sustainable real estate.” This is how Jovana Cvetković, Development, TO, and Innovations Director at MPC Properties, describes the company’s principle of commitment to innovative and integrated business. In this interview, she explains the steps MPC Properties has taken and will take on the company’s ESG journey.

Cotswolds Designer Outlet in Tewkesbury, creating 12,635 sq m space for 56 new brands. /// credit: Realm

Outlet 3.0 – What’s in store?

Across the outlet market, we’ve started to see a growing number of brands, including Hugo Boss, Adidas, and Tommy Hilfiger, actively seeking larger retail spaces with a clear objective: to elevate and enrich the ‘flagship’ outlet in-store experience, explains Dan Mason is Managing Director Realm. This year marks the 30th anniversary of the UK’s first outlet center, and as we look ahead to the next decade for this resilient retail sector, what will be the defining trends of Outlet 3.0?

credit: Kriz Heidi

THE LUXURY MARKET AS A TRENDSETTER FOR THE RETAIL WORLD

Luxury is more resistant than any other retail segment – especially in times of crisis. However, consumers are changing. For the new consumer generation, luxury has a new definition. Both brands as well as retailers have to adapt to this development.

Credits Deloitte/ Feelimage

LUXURY GOODS ARE A RELATIVELY RISK-FREE INVESTMENT FOR CONSUMERS

“Making luxury accessible to a broader audience is a successful business strategy today,” says Orsolya Hegedüs, partner at Deloitte Austria. In an interview with ACROSS, she explains why luxury is so crisis-resistant, why the segment is growing, and why brands must adapt to a new generation of consumers.

With their baumhouse projects, Dietmar Reindl (right) and Alexander Rössler (left) want to combine retail locations and housing sustainably and affordably. /// credit: baumhouse, ivanashoots

baumhouse: The mission is to combine retail locations with affordable and quality living space

With their baumhouse projects, Dietmar Reindl and Alexander Rössler want to combine retail locations and housing sustainably and affordably. They define affordable with rents 20% below the market level. They are planning high-quality, sustainably designed residential complexes above retail buildings. Furthermore, they explain to ACROSS what their motivation is, what social change they would like to help shape, and, above all, where the added value for investors lies.

“Value and Quality – That’s What It’s All About”

The biggest challenge facing the F&B industry is the cost of doing business. While the coronavirus has run its course through the markets, operators are struggling to return to profitability in the face of current economic challenges. Ian Hanlon, Director of Coverpoint, explains how the current challenges can be addressed and highlights trends in the shopping center food scene using best practice examples from the industry.

THE VITAL ROLE OF FOOD AND BEVERAGE AT MODERN MALLS

The F&B sector has changed significantly in recent years, not only in terms of the size of the market, but also in the variety and quality of the offering. As rents continue to rise in Europe, space previously dominated by fashion retailers is now being occupied by trendy gastronomic restaurants. People have evolved from collecting “things” to collecting “experiences”, and shopping centers have adapted to this change by improving and expanding their gastronomic offerings. Food and beverage (F&B) will play an even more crucial role in the success of retail real estate.

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THE LEVEL OF EXCELLENCE WE SHOULD STRIVE FOR TODAY AND TOMORROW
Originally developed solely to meet the daily needs of consumers, shopping centers quickly became an asset class. The model worked very well for a long time, but as consumer behavior has changed, so have the requirements of tenants, operators and investors. The obvious task to satisfy customers, business partners and stakeholders is: Get your customers to return to your locations. Clear differentiation and positioning as well as a clear focus on people are crucial.
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