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July 10, 2024

The average retail purchasing power in Europe is 6,517 euros per capita. However, there are significant differences among the 25 analyzed European countries: At 12,067 euros per capita, Luxembourgers have the most money to spend in the retail sector. Romania, on the other hand, has the lowest retail spending potential. There are also strong regional differences within the respective countries. These are some of the results of the newly released GfK study on retail purchasing power in Europe.