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ACROSS

November 8, 2021

Retail Park Report 2021: One-Stop-Shopping instead of One-Shop-Stopping

MEC and its partners Real Estate, Savills Germany, Dr. Lademann & Partner and WISAG published the 9th edition of the Retail Park Report “About Tomorrow–Retail parks in the city of the future”. The key finding: Sustainable and cross-asset-class strategies are needed to develop cities and rural areas for the future as urban neighborhoods and surrounding areas gain in importance.

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THE LEVEL OF EXCELLENCE WE SHOULD STRIVE FOR TODAY AND TOMORROW
Originally developed solely to meet the daily needs of consumers, shopping centers quickly became an asset class. The model worked very well for a long time, but as consumer behavior has changed, so have the requirements of tenants, operators and investors. The obvious task to satisfy customers, business partners and stakeholders is: Get your customers to return to your locations. Clear differentiation and positioning as well as a clear focus on people are crucial.
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