August 10, 2015

Europe’s largest luxury designer outlet, Serravalle Designer Outlet, near Milan, one of 20 McArthurGlen Designer Outlets across Europe, recently announced its expansion.

For shopping centers, it is important to position themselves as a brand, to offer strong emotional content through distinctive design and attractive mixed offerings and experiences. A way to ensure customer loyalty for a mall is to offer its own individualized gift cards.

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