Credit: Wowflow

Vienna-based Wowflow raises €300K to help facility management teams focus on real work

Wowflow, a mobile-first collaboration and workflow solution for facility maintenance teams, has raised a €300 thousand pre-seed investment to speed up growth in the German-speaking markets.

Accelerated digitalization of the conservative real estate sector combined with the growing trend of outsourcing facility management and maintenance services helped the company to triple its revenues in 2020 and win clients like Forstinger and Reiwag Facility Services.

The Vienna-based company was backed by prominent angel investors like Markus Ertler (Austria Business Angel of the Year 2019), Florian Kasslatter (Markas Group and a member of TBA Network), Wolfgang Berger (Mondi Group), Claudia Nagel (ex founder of KIWI KI) from Germany proptech company builder High Rise Ventures, and Siim Teller (ex Skype) from VC fund Lemonade Stand.

Wowflow’s co-founder and CEO Drazen Ivanis personally experienced the problem and realized the size of the opportunity while leading the facility management team at Donau Zentrum, one of the largest shopping malls in Vienna:

“More than 50% of the time and effort of the maintenance team that I managed was spent on work communication, coordination, and reporting. Yes, the alignment is important, but it was stealing time from real work, which is delivering a high level of field services, fixing issues, and ensuring well being of people working in and visiting the shopping center,” said Drazen Ivanis

Over 25 companies have started using Wowflow because it brings mobile-first and intuitive alignment for the field teams, work efficiency and transparency for maintenance managers, and better facility conditions with lower operational costs for property owners.

“With Wowflow I manage to keep a complete overview with 3 employees and to remain agile. Without Wowflow, I would have to expand the team by another 4 employees and still would have challenges to maintain the stores in a high-quality, on-time manner,” said Manuel Jarc, Head of Facility Management at Forstinger GmbH.

Wowflow will use the funding to accelerate sales and continue to invest in its product to improve collaboration with external service providers, enable asset and equipment management, and automate repetitive tasks like scheduling and reporting.

In Europe, more than 220 billion euros is spent on facility management with around 30 billion euros coming from the DACH region.

While the sector employs around 4.5% of Europe’s workforce, it is still an extremely fragmented market mostly made up of small and medium maintenance teams (up to 50 people) that need a simple & suitable solution they can use from day 1.

By Wowflow’s estimates, there are over 50 thousand companies with such teams in the DACH region alone. If the companies want to stay competitive and increase the productivity of their workforce they must continue to invest in digital solutions and processes.

In addition to the pre-seed funding, Wowflow is also supported by the Creative Impact grant from the Austria Wirtschaftsservice to strengthen the social aspects of the solution and was recognized as the Best Virtual Teamwork Solution of Austria in 2020.

Sign up for our ACROSS Newsletter. Subscribe to ACROSS Magazine.

Ticker MORE


The European Council of Shopping Places (ECSP), the voice for Europe’s retail property sector, has today announced the launch of its new risk and resilience working group. The group was set up in collaboration with SAFE Asset Group, an international advisory and certification organisation and a partner of ECSP

Cushman & Wakefield Hires Ben Binns for Senior EMEA Retail Role

Cushman & Wakefield has appointed Ben Binns as Head of Cross Border Retail Agency, EMEA, the latest strategic senior hire for the firm this year.

SES Spar European Shopping Centers continues to invest in its own power generation

SES is setting up an additional large-scale photovoltaic installation on Top of the Shopping Centers “MARIANDL” in Krems. This marks the third large-scale photovoltaic system for a SES-Centers.

Collaboration is Key to Rebuilding the Retail Ecosystem

Societies have changed, retail has changed, and so must architecture and the real estate industry. “Le 31” has become a model for Redevco’s vision on how to redefine retail and create a connected community of stores, partners, and visitors.

What Does the Permanent Shift in Consumer Behavior Mean for Retail Destinations?

The last two years have shown us that nobody can predict the future, but: Understanding detailed customer behavior and responding with specific value and service are no longer “extras” with respect to the retail business model – they are essential to survival.

Over 40 million products at

The ever-growing product range: Online marketplace now offers more than 40 million products from over 8,000 online retailers. In recent months, 10 million new items have been added, especially to the homeware, electronics, kitchen & household product worlds.