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VIA Outlets has seen a surge in the pace of leasing activity across its pan-European portfolio through 2023. New and existing premium brand partners continue to open stores or increase their GLA with upsizes, bucking the challenging market conditions experienced in much of the full-price retail segment. Brands are following customer footfall and gravitating towards the strong sales outperformance offered by the outlet center format.

The development of new outlet centers is always an exciting prospect, both for consumers looking for great deals and for developers seeking to create profitable ventures. However, an ongoing debate in the realm of outlet center planning revolves around whether leisure facilities should be an integral part of these retail destinations. Giles Membrey, Managing Director of Rioja Estates Ltd. explains the pro and contra arguments.

Supported by a strong performance across its 12 premium outlet destinations, ROS Retail Outlet Shopping is focused on upgrading its brand mix. The European operator, together with partners, is set to further grow its portfolio with center extensions in Designer Outlet Gdańsk, Designer Outlet Algarve, and Designer Outlet Croatia, and the new development Designer Outlet Kraków.

Across the outlet market, we’ve started to see a growing number of brands, including Hugo Boss, Adidas, and Tommy Hilfiger, actively seeking larger retail spaces with a clear objective: to elevate and enrich the ‘flagship’ outlet in-store experience, explains Dan Mason is Managing Director Realm. This year marks the 30th anniversary of the UK’s first outlet center, and as we look ahead to the next decade for this resilient retail sector, what will be the defining trends of Outlet 3.0?

Following its latest recognitions such as ‘Great Retail Company’ and ‘TripAdvisor Traveler’s Choice 2023’, La Torre Outlet Zaragoza continues to build on the momentum of its latest achievements.

VIA Outlets officially opened the 4,000 sq m extension to its Sevilla Fashion Outlet yesterday, culminating a 30-million-euro project to modernize and evolve the center since its acquisition in 2016. With the recent extension, a 17-million-euro investment that includes a spectacular glass-covered gallery, Sevilla Fashion Outlet now offers 20,000 sq m of prime commercial space.

Since its opening in 2020, La Torre Outlet Zaragoza continuously provides premium experience for its customers, while also ensuring the sustainable management of its assets.

La Torre Outlet Zaragoza has achieved a certificate of commendation from the world’s leading building sustainability evaluation method, the British Research Establishment Environmental Assessment Method (BREEAM), with a rating level of ‘Excellent’.

According to Regio Data’s most recent report, while brick-and-mortar retailing throughout Europe has been in decline for years, factory outlet centers are developing magnificently. In total, the sales area of the 180 outlet centers is already around 4.6 million sq m, compared with 3.3 million sq m a decade ago. This results in an increased rate of almost 40% – and another 18 projects are in the planning stage.