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credit: MALLCOMM

DATA SHARING – PUTTING COMMUNITY FRONT AND CENTER

“First, ask why!” That is the most important piece of advice that Mark Bruce, Data & Insights Director at Kinexio — formerly Mallcomm — can give. As data begins to redefine the retail experience, a key question that we must ask ourselves is: “Why should we share data?”. To many the idea of sharing data is clouded with questions around how it will be used, and what the implications will be. However, as businesses shape and implement their data strategies, there is a real opportunity to use data for good, especially in the landlord-tenant relationship and in order to maximize ROI.

credit: ROS Retail Outlet Shopping

HOW DATA DRIVES OUTLET CENTER PERFORMANCE

In today’s fast-paced retail landscape, data is no longer just a luxury – it’s the foundation for staying competitive and future-ready. At ROS Retail Outlet Shopping, we understand that success isn’t just about collecting data; it’s about how we use that data to address challenges, boost performance, and spark growth.

credit: Supernova

Gift Card Solution: “Giving SHOPPING CENTERS ANOTHER COMPETITIVE EDGE”

SmartGifty is a web-based gift card management solution, especially useful for shopping centers. Through this solutions shopping centers’ management or marketing department have complete access to all data for all shops and all centers in the chain. They can analyze a number of statistics to plan effective marketing activities and have control over the gift card stock. Supernova was one of the first clients of SmartGifty and Supernova gift Card is the most popular Shopping center. Supernova CEO Markus Pinggera talks about his experience with the solution.

Gesundbrunnen-Center, Berlin, Germany. /// credit: ACROSS, ECE

Place Of The Week: Gesundbrunnen-Center Berlin

Gesundbrunnen-Center in Berlin, Germany, offers everything under one roof. With the recently announced expansion of the mixed-use shopping destination, the center further cements itself as an outstanding highlight of the German capital’s retail and office offer.

Jurij Triller, CEO of Smart Octopus Solutions.

Shopping Center Gift Cards: Personalization Meets Profitability

Jurij Triller is the CEO of Smart Octopus Solutions. Together with a co-founder, he has developed a smart gift card solution that offers a closed loop to customers and partners, unlike comparable products. He talks to ACROSS about the advantages of being independent from a major player like Visa or Mastercard, what data insights he can ensure as a result, and why personalization and customization are key.

Beaumont Leys shopping center, Leicester, UK. /// credit: Evolve Estates

EVOLVE ESTATES EXPANDS ITS PORTFOLIO BY ACQUIRING BEAUMONT LEYS SHOPPING CENTER IN LEICESTER IN A JOINT VENTURE WITH M CORE

Evolve Estates, part of commercial property and investment collective M Core, has acquired Beaumont Leys, a successful community shopping center in a high-growth suburb in Leicester. The 10-acre site is the dominant local retail offer within the area, serving a significant residential population of 670,000 people. The acquisition is a joint venture with M Core. 

ALEXA Berlin center. /// credit: Sierra Germany

In 2024, ALEXA Berlin Confirmed Its Leading Position In The German Retail Market And Plans To Further Sharpen Its Profile As A Trend Center

The ALEXA shopping and leisure center in Berlin-Mitte can look back on an extremely positive 2024. The center, which is owned by Union Investment and managed by Sonae Sierra, was able to further expand its position as one of the most attractive retail locations in Germany with 17 new leases and 18 lease extensions and was named Germany’s best inner-city center. Further optimizations are planned for 2025.

credit: URW

URW sells 15% stake in Paris shopping center Westfield Forum des Halles

Westfield Forum des Halles is a 77,600sqm flagship shopping center located in the heart of Paris. Unibail-Rodamco-Westfield (URW) has sold a 15% stake to CDC Investissement Immobilier, the real estate arm of French public financial institution Caisse des Dépôts (CDC).

A year and a half since the opening of the expansion, Eurovea shopping center has reached 95% occupancy, and has successfully renewed around 50 leases this year. /// credit: Eurovea

EUROVEA: HOW TO CREATE A UNIQUE SHOPPING CENTER ON A SATURATED MARKET

Exciting new leasing partners and new openings further cement Eurovea’s position as the most innovative and highest-quality shopping center in Bratislava. In an interview with ACROSS, Leasing Manager Katarina Paule talks about what it takes to prevail in a competitive market like Bratislava, why Eurovea offers the ideal market entry, why F&B and leisure, in particular, are influenced by the entire Eurovea City, and why it’s ultimately all about the community.

credit: RegioData

Shopping Center Density: The gradual rise of Southeastern Europe

The shopping habits of Europeans are undergoing significant changes, which in turn are reshaping the retail landscape. While some countries continue to focus on large-scale shopping centers, other regions are making substantial progress, reveals RegioData’s latest report. A look at the current shopping center density in Europe reveals a pronounced north-south and west-east divide. Even within individual regions, there are significant differences in retail space density per capita.

Nikolas Bosnić, Head of Development Redevco DACH (left), Elisen Palais Development in hamburg, germany (right). /// credit: Redevco, Sergison Bates Architects/Rethmeierschlaich Architekten

ELISEN PALAIS – REDEVCO’S VISION FOR HAMBURG’S NEW CITY-CENTER JEWEL

Hamburg’s iconic Mönckebergstrasse is set to welcome a transformative development project: Elisen Palais will breathe new life into a historic site once home to the renowned C&A building. This ambitious project seeks to create a climate-neutral, mixed-use property while paying homage to the architectural history of the area, as Nikolas Bosnić, Head of Development Redevco DACH, explains.

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Shaping Spaces: Top Placemaking Projects of 2025
Across the globe, developers and architects are reimagining what it means to create “retail space.” The projects featured in this special edition, selected by leading industry experts, represent more than just successful developments; they are blueprints for the future of how we live, shop, and connect.
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