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With Digital Construction Week (DCW) rapidly approaching, the event organisers have revealed a must-see programme for the Main Stage of this year’s show. The UK’s leading event for innovation and technology in the built environment takes place on 5-6 June at ExCeL London.

Unlike English retailers who focus on margin percentages, many German retailers prioritize profit per unit (Deckungsbeitrag), focusing on actual money earned rather than relative percentages. John Brenninkmeijer argues that to optimize assortment decision-making for a store, managers should consider the Dollar Contribution “Deckungsbeitrag” of products and the possible Opportunity Cost incurred when choosing one option over another.

Ten years ago almost on the day, Time Out Market Lisbon opened its doors to the public as the world’s first editorially-curated food and cultural market. It was the culmination of an idea from Time Out Lisbon’s editors to bring their ‘best of the city’ ethos to life and together under one roof: a curated mix of the best chefs, restaurateurs, drinks and cultural experiences. To date, Time Out Market Lisbon — a highlight of the first ACROSS Study Tour in 2023 — has welcomed over 35 million guests, making it one of Portugal’s most popular destinations and sparking a global foodie phenomenon with currently eight Time Out Markets around the world spread across four continents.

Our industry is strong and can achieve a lot. To emphasize this optimistic spirit, we want to showcase what our industry offers. Recommended by Yurdaer Kahraman, CEO and Board Member of FİBA Commercial Properties, and Member of the ACROSS Advisory Board, Galataport Istanbul is one of the many outstanding placemaking projects that drive the industry forward.

As an urban developer, JTRE is uniquely positioned in Slovakia due to its specialization in constructing whole city districts. JTRE is significantly changing the city of Bratislava. Recently, the company developed Eurovea, one of Europe’s largest mixed-use projects. ACROSS spoke to Pavel Pelikan, Deputy Chairman of the Board and Executive Director, about JTRE’s plans, recent developments, and ways of doing business.

In 2023, Eurovea Shopping Center opened its doors. In Bratislava, Slovakia, a shopping center has been built to the latest standards as part of a district development. Since its opening, the large-scale project has kept all its promises and has been very popular. ACROSS spoke to the management of Eurovea about the first year of operation, its USP, and its meaning to the community. Eurovea shopping center shows that modern centers must serve people rather than just sell products.

Following a customer-centric approach, the ‘BOLD’ strategy carried out by ROS Retail Outlet Shopping across its entire portfolio reached full potential in 2023. The operator’s average sales soared by +16.5% across the portfolio in 2023, fuelled by an enriched brand mix, a stronger shopping experience and the ability to adapt to evolving market conditions.

Emotion AI is at the forefront of innovation, revolutionizing the way industries connect and respond to human emotions in different contexts.

Giles Membrey, Managing Director of Rioja Estates, takes us on a journey through 20 years of the outlet industry – from site identification, planning, construction, leading to exit funding and marketing. Much has changed, but the basic principles have remained the same.

“In reading up for this commentary on outlet malls, I was surprised to learn that the concept has been around for a surprisingly long time, especially in the US”, states Susan Hagerty Bonsak, CEO of Placewise.

After a record year in 2023, Designer Outlet Parndorf hopes to build on its 2019 figures in terms of international tourism this year. ACROSS spoke to Mario Schwann, General Manager of Designer Outlet Parndorf, about the return of international tourists, the potential of visitors from Southern Asia and Middle East, and the importance of cooperation, among other things.

Social and geopolitical developments have dominated the placemaking industry in recent years. During these challenging times, important issues, such as location marketing, have been overshadowed by others – and not just in the media. While this may seem understandable at first glance, it has now become clear that companies that have continuously focused on the issues of market positioning and professional location marketing are more fit for the future. ACROSS spoke with Sebastian Guth, Managing Director of 21Media, about what good location campaigns look like, the differences between B2B and B2C campaigns, and why operators who fail to focus on marketing will lose out in the medium term.

FACTORY, the Polish outlet brand managed by NEINVER, is not only an awarded outlet brand but also a success story. ACROSS spoke with Magdalena Chachulska, Asset Management Director NEINVER Poland, about the portfolio, developments, specifics about the Polish market and what needs to be done to remain the market leader in 2024.

There are 211 major outlet centres in Europe. Differences in brand line up have created a clear performance hierarchy of sites, which is widely understood by outlet professionals, states Ken Gunn in his lastest European Outlet Ranking. It is possible to use this hierarchy to profile brands by the performance quality of their locations and ultimately rank outlet centres by the strength of brands present.

Shopping centers with high vacancy rates vs. booming outlets – so why not combine shopping centers and outlets? Haslinger Retail Real Estate Consulting is doing just that in St. Augustin, Germany: Huma World is a hybrid center with an outlet on the upper floor and a classic shopping center offering on the lower floors. In short, it is a weatherproof outlet with many restaurants and extended services. Michael Haslinger explains the advantages for brands, owners, and customers and why hybrid centers are not cure-all for the struggling shopping center sector.

All outlet players have worked hard to improve their attractivity, engage new retailers, offer more exciting Food & Beverage formats, provide more premium hospitality services and realize strong marketing campaigns, states Caroline Lamy, CEO of Magdus and the CL Outlet Consulting company. In this interview, she gives an overview of the European Outlet market.