Close this search box.
Joëlle Yarhi. Credit: Pradera

Pradera launches french office with appointment of Joëlle Yarhi

Pradera, a leading retail real estate investment management specialist, announced the opening of its first French office and the appointment of Joëlle Yarhi as Director.

The new office in Paris is led by Joëlle, who brings 15 years’ experience in transaction and asset management acquired in multiple European markets to the post. Joëlle will be tasked with unlocking value in the French assets held in the Pradera European Retail Parks Fund SCSp (PERP), which in 2016 acquired 17 retail parks from IKEA Centres, now Ingka Centres. The three PERP French assets are located in Paris, Avignon, and Reims, with a combined GLA of circa 72,000 sqm and comprising approximately 120 units.

Prior to joining Pradera, Joëlle headed up the Transaction Team at Redevco France Services, the French asset manager, where she oversaw €500m of sales and €300m of acquisitions. In previous roles, Joëlle worked as an Asset Manager at ING Real Estate Investment Management and as an Investment Manager at Hammerson France. 

Colin Campbell, Chairman of Pradera, commented: “We are delighted that Joëlle has joined Pradera to expand our activities in France. I hope that anybody who would like to learn more about the capabilities of the French office will visit our stand at MAPIC.”