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Credit: Mall of Berlin

Polo Ralph Lauren comes to Mall of Berlin

The New York fashion company Polo Ralph Lauren is opening a new 160 square meter store on the first floor of the Mall of Berlin in Berlin-Mitte. The opening is scheduled for mid-November 2020.

Polo Ralph Lauren presents a vision of modern American sportswear. The premium brand and its famous logo with the polo pony are considered a symbol of the new preppy lifestyle all over the world.

In addition to women’s, men’s and children’s clothing, the luxury designer’s versatile product range also includes footwear and accessories as well as other licensed product categories. The products of Polo Ralph Lauren stand for absolute high quality, classic elegance and high wearing comfort.

Ralph Lauren currently generates sales in Europe of around 1 billion dollars (735 million euros) and 18% of total sales.

Worldwide there are 350 own stores. “The international success label Polo Ralph Lauren is the perfect addition to our luxury and premium brand area in the Mall of Berlin,” says Harald Gerome Huth, owner and managing director of HGHI Holding GmbH.

In the immediate vicinity of world-famous sights such as the Brandenburg Gate, Reichstag and Holocaust Memorial, the Mall of Berlin offers a unique urban mix of shopping, gastronomy, hotel, entertainment, office and residential. The shopping and experience center, which opened in 2014 on the former site of the Wertheim department store, comprises a total of approximately 76,000 square meters of retail space, approximately 12,000 square meters of hotel space and approximately 30,000 square meters of living space. With over 300 shops, one of the largest food courts in Germany and an extensive program of events, the Mall of Berlin attracts around 22 million visitors from Germany and abroad every year.