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Magdalena Chachulska is Asset Management Director at NEINVER Poland. /// Images: NEINVER

FACTORY: How To Remain The Market Leader In Poland

FACTORY, the Polish outlet brand managed by NEINVER, is not only an awarded outlet brand but also a success story. ACROSS spoke with Magdalena Chachulska, Asset Management Director NEINVER Poland, about the portfolio, developments, specifics about the Polish market and what needs to be done to remain the market leader in 2024.

ACROSS RETAIL TALK: INVESTORS’ VIEW ON THE PLACEMAKING INDUSTRY – “The window for opportunities is wide open”

“The money is there but is selective” – There are and will always be investments in retail real estate. Investing in retail real estate is particularly attractive since the industry has come through the crisis faster than other asset classes. In the latest ACROSS Retail Talk, “Euphoria, a new dawn, or more of the same?” sheds light on the investor’s perspective for 2024, a high-caliber panel concluded: There are more opportunities than ever, not only in the CEE-market, but also in so called struggling markets like Germany and Spain.

credit: Ken Gunn Consulting

EUROPEAN OUTLET RANKING 2023/24: STRONG GROWTH THROUGH EMPOWERED ASSET MANAGEMENT

There are 211 major outlet centres in Europe. Differences in brand line up have created a clear performance hierarchy of sites, which is widely understood by outlet professionals, states Ken Gunn in his lastest European Outlet Ranking. It is possible to use this hierarchy to profile brands by the performance quality of their locations and ultimately rank outlet centres by the strength of brands present.

credit: HASLINGER RETAIL REAL ESTATE CONSULTING

GENERAL RULES DO NOT APPLY ANY LONGER TO THE RETAIL REAL ESTATE INDUSTRY

Shopping centers with high vacancy rates vs. booming outlets – so why not combine shopping centers and outlets? Haslinger Retail Real Estate Consulting is doing just that in St. Augustin, Germany: Huma World is a hybrid center with an outlet on the upper floor and a classic shopping center offering on the lower floors. In short, it is a weatherproof outlet with many restaurants and extended services. Michael Haslinger explains the advantages for brands, owners, and customers and why hybrid centers are not cure-all for the struggling shopping center sector.

credit: MAGDUS

“OPTIMIZATION AND RENEWAL ARE THE KEY STRATEGIES FOR ALL OUTLET PLAYERS”

All outlet players have worked hard to improve their attractivity, engage new retailers, offer more exciting Food & Beverage formats, provide more premium hospitality services and realize strong marketing campaigns, states Caroline Lamy, CEO of Magdus and the CL Outlet Consulting company. In this interview, she gives an overview of the European Outlet market.

credit: Christian Alexander Kuntze

Decoding Success: Top 5 Mistakes to Avoid in Retail Store Expansion

“Investors and Retailers often want too much too soon.” Christian Alexander Kuntze, the founder of NEXXT IN RETAIL, critically examines the expansion strategies of large and small companies. He explains the biggest mistakes made during expansion and how start-up businesses can avoid them. His most important advice before any expansion is: Know your DNA!

credit: Pragma

“Data Continues to Be the Gateway to Better Consumer and Catchment Insights”

Shopping center investors and managers are increasingly concerned about the role of their assets, the value and experience they deliver, and how they can resonate in a digital age, argues James Miller, Director of Pragma. Therefore, the overriding focus for shopping centers in 2024, continues to be renewal and adaptation on the basis of accurate consumer research and insights.

Ušće Shopping Center, Belgrade; Serbia. /// credit: MPC Properties

MPC Properties: UŠĆE Shopping Center Plans Redevelopment

UŠĆE Shopping Center, jointly owned by MPC Properties and Atterbury Europe, has announced its ambitious redevelopment project to elevate the shopping experience. The project, set to revamp the center’s infrastructure and offerings, promises to blend exciting new features with modern amenities, solidifying its position as a hub for leisure, socializing, and shopping.

credit: Redevco

REDEVCO: THE POTENTIAL OF ICONIC BUILDINGS FOR THE HIGH STREETS OF PARIS

Reinventing the high street: With the redevelopment projects of two iconic assets in Paris, one on Boulevard Haussmann and one on Rue de Rivoli, Redevco not only shows how historic buildings can be transformed into innovative multi-functional destinations, but, in the case of Boulevard Haussmann also how space can be showcased even during a redevelopment.

ACROSS Outlook 2024 (left), Andrew Sparrow (right) /// credit: ACROSS, Workman LLP

OUTLOOK 2024: “Placemaking As A Conduit For Change”

“We are seeing a much greater focus being placed on delivering quantifiable, and measurable, social value progress within individual placemaking schemes,” states Andrew Sparrow, Director of Activate at Workman LLP, in the latest “Industry Outlook 2024”.

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ACROSS STUDY TOUR TO ISTANBUL 2024 /// APRIL 17TH TO 19TH
ISTANBUL – Innovative retail concepts, different shopping center concepts, top-class insights, excellent networking opportunities, keynotes, and expanding brands characterize the travel program of this study tour. You can find all information about the tour, including interviews, the program, and the registration form, here.
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