Inspired by Prague’s luxury shopping destination Pařížská Street, consumers should feel as if they are getting the true Prague experience. Image: The Prague Outlet
Factory Outlets

Movement on the Largest Outlet Center in the Czech Republic

The Prague Outlet will count 30,000 sq m of GLA. The investor’s stated aim is to develop a premium offering, with light and airy interiors encompassing a host of designer and high street brands.

Set to open in 2017, The Prague Outlet is strategically located next to Václav Havel International Airport and is in close proximity of the city’s heart, which will give it access to Prague’s residential and tourist markets. With live departure boards, up-to-date flight information, and check-in kiosks, the new shopping-destination intends to lead the way in outlet marketing.

The scheme will host overall retail space of 30,000 sq m of GLA, making it the largest outlet center in the Czech Republic. It endeavors to be a prime fit for retailers looking to expand their outlet offering into Central Europe.

The investor, The Prague Outlet a.s., plans to open the outlet center in two phases. In the first phase, the opening will include a total of 20,000 sq m with space for 110 stores. During the second phase, a further 70 stores will open with a floor area of 10,000 sq m.

New highway exit

Martin Kubišta, head of The Prague Outlet a.s., said: “Our vision is to develop a premium offering, with light and airy interiors encompassing a host of designer and high street brands. The location right next to the airport and 25 minutes from the city center gives brands a unique retailing opportunity.”

The outlet center is currently under renovation, with the interior inspired by Prague’s luxury shopping destination Pařížská Street. The move will make The Prague Outlet a place of architectural differentiation and help consumers feel as if they are getting the true Prague shopping experience indoors and under cover. A new highway exit from the adjacent R7 has also been constructed to allow easier access for shoppers once the shopping destination is open.

About the investor

The Prague Outlet a.s. owns the outlet center. Martin Kubišta, member of the company’s board, and his team have been behind the realization of projects like Lighthouse Group’s residential projects, Prague Marina and Zelené Město (Green City), and commercial projects, like the Galerie Harfa shopping center and the Prague Marina Office Centre. The team has recently built and launched operations for Centrum Krakov, a modern local convenience shopping center in Bohnice in Prague 8, the first of its type in the Czech Republic’s capital.

Sign up for our ACROSS Newsletter. Subscribe to ACROSS Magazine.

Factory Outlets MORE

Icon Outlet in London reopens

The Icon Outlet at The O2 in London is to re-open the last remaining stores this Friday, 10 weeks after the extensive damage to the roof which was caused by Storm Eunice in February.

McArthurGlen’s projects on track of post-covid recovery

McArthurGlen Group announced today that footfall has stabilized across its portfolio, with almost 45 million guests visiting their centers globally in the six months from May to November in 2021.

Grantham Designer Outlet welcomes Armani, Hugo Boss, and new online sales platform

The Designer Outlet Village announces additional brands and the new online sales platform Wishibam, a UK-first for outlet retail destinations.

Smart shopping, safe spaces, and strong resilience

Neinver is celebrating its 25th anniversary and operates 21 centers –17 are outlet centers–with 1,600 stores located in Spain, France, Germany, Poland, Italy and the Netherlands. Their new Leasing & Retail Director, Joan Rouras, talks with ACROSS about the perks of the outlet center concept, possible future challenges, and his new role to maximize the performance of their 800 brand partners.

TORG International joins forces with Village Groupe to enter Indian outlet retail space

TORG International has signed a joint venture with Village Groupe to enter the Indian outlet market with a portfolio of a dozen sites.

La Torre Outlet Zaragoza in Spain celebrates its first anniversary

La Torre Outlet Zaragoza celebrated one year open to the public and to commemorate the special date, numerous activities and musical shows were announced that will take place until November 6.