Credit: Designer Outlets Wolfsburg
Ticker

Kulturgesichter053 displayed on 15-meter shop window front at designer outlets Wolfsburg, Germany

Dennis Weilmann (Head of Culture of the City of Wolfsburg), Dirk Wöhler (initiator of the campaign #kulturgesichter053) and Michael Ernst (Center Manager designer outlets Wolfsburg) presented a 15-meter long shop window that highlights the faces of the regional culture scene.

Kulturgesichter053 are service providers and people who work behind the scenes, but also on stages to earn their living and support their families. Some of these people also have second jobs in the culture and event industry as temps, or are volunteers for Kulturgesichter053.

This industry is not some kind of hobby but the 6th largest industry in the Federal Republic of Germany.

If one puts an entire branch of industry into an artificial coma, then one must also provide the necessary oxygen in order to be able to survive this pandemic.

These faces are presented on this shop window in order to draw attention to the precarious situation and silence in the culture and meeting industry.

The campaign wants to highlight this industry and give a face to its struggling workers.

Dirk Wöhler, himself the owner of a Braunschweig event agency, launched this initiative under the motto #Ohne uns ist es still– eure Kulturgesichter der Vorwahlregion 053 (#Without us everything is just silent–your cultural faces of the area code region 053).

“It is a matter of the heart for us to realize the campaign #kulturgesichter053. We always emphasized culture at our center. Many people with whom we have worked in recent years such as musicians, etc., are strongly affected by this current situation. We therefore wanted to give this industry a platform, so that our customers become aware of this”, says Center Manager Michael Ernst about this campaign.

Sign up for our ACROSS Newsletter. Subscribe to ACROSS Magazine.

Ticker MORE

Etele Plaza: Hungary’s first smart plaza opened today

The brand new Etele Plaza opened its doors to the public at 10 AM on September 17, 2021. Budapest’s latest shopping and entertainment center located in the immediate vicinity of Etele square, Kelenföld will offer an outstanding range of stores and services, featuring unique digital and architectural solutions. The €300 million development is also the first smart plaza in Hungary.

Castellana Properties rolls out new air filtration and purification system at its shopping centres, using NASA-based technology

Castellana Properties has rolled out a brand-new air purification system across its shopping centres, using technology developed by NASA and pioneered by ALANI SALUD. AirPure GM is a disinfection system designed to operate inside ventilation ducts, purifying the air within a radius of up to 400 sqm and making the air quality inside a retail space even better than outside air.

Klépierre welcomes new retailers through an innovative partnership model

The anti-waste grocery store NOUS anti-gaspi, Lobsta and Von Dutch (Advanced Retail) are just a few of the new partners opening their first stores and restaurants in Klépierre’s shopping centers thanks to an innovative approach.

SRV signed a letter of intent to sell the shopping centre Pearl Plaza in St Petersburg

SRV signed a letter of intent to sell the shopping centre Pearl Plaza in St Petersburg.

EXPO REAL—safe and diverse

EXPO REAL is experiencing a strong tailwind from a successful IAA Mobility, which proved that Messe München's hygiene and safety concept works.

H&M extends lease in WILMA and brings second H&M Home to Berlin

H&M and Unibail-Rodamco-Westfield (URW) Germany are sending a strong signal for offline retail, for Berlin and for WILMA in Berlin Charlottenburg-Wilmersdorf: The Swedish textile retailer H&M extends its current lease in the shopping center for the long term and also increases the sales area.