The ceremony was officiated by Christophe Cuvillier, URW Group CEO, together with Peter Tschentscher, First Mayor of the Free and Hanseatic city. This mixed-use district will be named Westfield Hamburg-Überseequartier, bringing together the power of an international brand, well-known for its flagship destinations and memorable experiences, and a strong local heritage.
This project creates a new district of 14 buildings over a total area of 419,000 sq m, combining residential, with 650 apartments, offices for more than 4,000 workers, entertainment and leisure, restaurants (more than 40 dining spots), retail (approx. 200 retail stores), three hotels (approx. 830 rooms) and a cruise terminal to reinforce Hamburg as a favourite destination for German and international tourists. URW co-operated with renowned local and international architects, such as Christian de Portzamparc, Carsten Roth Architekt and UNStudio, as well as Saguez&Partners for the interior design.
“With Westfield Hamburg-Überseequartier, we are creating a major destination in Germany. This district represents Unibail-Rodamco-Westfield’s vision of the future urban flagship destinations like no other”, said Andreas Hohlmann, Managing Director of URW Germany and Member of the ACROSS Advisory Board. “Our goal is to develop a vivid city hub equipped with the latest trends, concepts and innovations: a networked digital infrastructure with modern traffic and mobility solutions, a wide range of services, and a comprehensive multichannel platform.”
The foundation stone ceremony officially marked the beginning of the construction of this 1bn€ project by URW. The construction site is already visible beyond HafenCity, and the first tower cranes have been erected. Around 250 construction workers and 210 engineers and designers are currently on site. The peak phase will gather 5,000 workers on site, including the craftsmen and service providers of the tenants. In August 2019, a stationary concrete mixing plant will start operating. Built specifically for the project, it will enable a regular liquid-concrete supply and considerably reduce traffic within and around the site.