Credit: The Boulevard
Ticker

Christmas comes early as iconic brand pops-up at The Boulevard

Lotus Property, owners of Northern Ireland’s premier designer outlet, The Boulevard, has signed one of the UK’s most iconic brands to join the scheme in the run up to Christmas.

Molton Brown will set up shop in September as a temporary pop-up with the option to extend lease; taking a 1075 sq ft unit until January 2021, offering luxury Bath, Body and Home products. 

This latest signing comes on the back of reports of a strong trading outlook for The Boulevard in the six weeks since reopening back in June, with footfall up by an average of 15% compared to the same time last year.  Major anchor tenants have reported outperforming many of the strongest UK schemes, with feedback showing Northern Ireland is consistently performing better than the rest of the UK. Brands such as Beauty Outlet, GAP, Mountain Warehouse, Denby, Asics and Nike are seeing sales increases between 10.5% and 124.6%.  

Alastair Coulson, Managing Director of Lotus Property said: “Since reopening, the feedback we’re getting from tenants as to how well their stores have been performing across their brands’ portfolios has been extremely encouraging. Molton Brown is an iconic brand that we know complements our existing tenant base and matches perfectly with our shopper demographic. The signing is testament to the success of the scheme and our ongoing investment in it.”  

“We invested heavily in our post-Covid environment and successfully executed a clear strategy for welcoming shoppers back to the scheme in a safe and welcoming way. The past six weeks of trading have shown this has been effective. We are confident that our approach will continue to attract shoppers for our tenants, including the latest member of The Boulevard family, Molton Brown. This exciting development will not only benefit the scheme and its shoppers, but is also incredibly encouraging for the overall outlook of retail in Northern Ireland.”

Sign up for our ACROSS Newsletter. Subscribe to ACROSS Magazine.

Ticker MORE

Galeria Wiślanka opened

Żory is a city with over 60,000 inhabitants that has just acquired a modern shopping mall. On October 22dn this year, at 13, the first, modern shopping and entertainment center Galeria Wiślanka was officially opened.

Redevco: Existing and new tenants in Berlin, Münster and Rostock

Redevco is happy to report successful leasing in properties in Berlin, Münster and Rostock. Restaurant chain Vapiano remains a tenant of ALEA 101, the mixed-use property at Berlin’s Alexanderplatz, with offices, apartments, and retail units. A new 10-year lease was concluded for the existing area of around 1,100 m².

Across Retail Talks online, November 12, 4pm (cet)

Restaurants & Gastronomy – has this former rising star turned into a fallen angel for the real estate industry?

Ingka Centres business transformation maintains strong momentum

Ingka Centres performance over the last 12 months* shows the transformation of its business is succeeding despite the economic and public health challenges posed by Covid-19.

First Brands Announced For McArthurGlen Designer Outlet West Midlands

The first collection of premium brands has been unveiled for McArthurGlen Designer Outlet West Midlands, marking an exciting milestone in the £160 million development that will be the UK’s newest major fashion and leisure destination when it opens in early 2021.

McArthurGlen CEO, Julia Calabrese, assumes new role of Vice Chairman

Europe’s leading designer outlet group, McArthurGlen, has announced that its long-serving CEO, Julia Calabrese, will assume the new role of Vice Chairman. Susie McCabe and Joan Jove will succeed her as Co-CEOs.