Ceetrus Portugal, owner and manager of Alegro shopping centres, joined the zomato platform for a pioneering project in retail food courts: Click & Eat, at Alegro Montijo shopping centre. This service allows customers to choose and pay their meals quickly and safely, avoiding queues, through the smartphone.
Developed by Ceetrus Portugal and the zomato platform, this service aims to offer greater security and convenience to all customers in a shopping centre’s food court. It is also a way to directly support tenants in their adaptation to new consumer trends and speed up the digitalisation of their operation.
Pilot project at Alegro MontijoCeetrus Portugal is ensuring a safer, more agile, and innovative shopping experience for those who choose to eat at Alegro Montijo, the first shopping centre managed by Ceetrus Portugal to host this project nationwide. The implementation of Click & Eat at Alegro Montijo, starting this month, is registering great acceptance by restaurant owners, many have already joined, and the possibility of others joining is still open.
The Click & Eat service is simple: it all starts in the zomato application, which aggregates all the restaurants that have joined the service on a single page, with menus, ordering options and digital payment, reducing interactions and avoiding money exchanges. The customer only needs to read a QR code, displayed in restaurants, tables and in several areas of Alegro Montijo to start his order through APP. This service also allows the customer to decide where to enjoy the meal, in the food court or at home, through the Contactless or Takeaway zomato options, respectively.
It is a secure digital shopping solution, from menu selection to payment, with no additional costs and reduced physical contact.