Broadgate, one of London’s largest pedestrianised neighbourhoods, will be the first British Land campus to benefit from the partnership. Credit: British Land

British Land partners with Equiem to deliver a new Digital Occupier Experience App

British Land has chosen leading global proptech firm, Equiem as its partner to deliver a digital tenant engagement app across its mixed-use, London campuses.

Broadgate, one of London’s largest pedestrianised neighbourhoods, will be the first British Land campus to benefit from the partnership. Over 26,000 people are based at the campus, which attracts more than 19 million visitors each year. The app is designed to help people get the most from their time at Broadgate – whether in their office or visiting its shops and restaurants – by providing them with curated content and direct communication as well as touchless access to offices and amenities.

Equiem’s app will also play a key role in supporting British Land’s customers as they begin to reoccupy their spaces at Broadgate, from enabling them to understand their environments including lobby traffic, occupancy and air quality, to facilitating building and meeting room access and bookings.

Equiem was selected as a partner, thanks to its extensive experience across the world in connecting communities digitally. The two firms will work in partnership to create the most comprehensive service available in the market by combining Equiem’s tenant experience app and British Land’s Vicinitee platform, which is already embedded into many of its buildings.

Julian Barker, Head of Smart Places at British Land, said: “The role of technology in creating better quality, healthier and more sustainable real estate for our customers and their people is now even more important as a result of Covid-19. Our aim is to make people central to the process and build a real sense of community through the app. Equiem shares our vision – its team is data-driven, collaborative and forward-thinking, which is what made the decision easy when selecting a digital tenant engagement partner.”

Gabrielle McMillan, CEO at Equiem, added: “Equiem is delighted to introduce its tenant engagement experience at British Land’s Broadgate campus, bringing property owners and their customers closer together through enhanced communication and better customer experiences. It will also allow owners like British Land – and its occupiers – to unlock new revenue streams and gather actionable insights in real time. The UK continues to be an exciting market for Equiem – a direct result of being able to provide landlords with the tools and services their customers expect today.”

Sign up for our ACROSS Newsletter. Subscribe to ACROSS Magazine.

Ticker MORE

Ikea Westbahnhof Vienna: It will be August 26, 2021

On this day, Ikea Westbahnhof Wien opens its doors after two years of construction. The new omnichannel store with its green facades is completely car-free. Among other things, a roof terrace offers a view over the Austrian capital.

Change in the YIT Management Team

YIT Corporation's Board of Directors has appointed Tuomas Mäkipeska (43, M.Sc. in Economics) as YIT’s Chief Financial Officer and a member of the Group Management Team. He shall take over his position latest at the beginning of February 2022.

M7 signs 1,000 sq m letting with fashion brand, Sinsay, at the Csillag Center in Budapest, Hungary

M7 Real Estate, the pan-European investor and asset manager specialising in multi-tenanted properties, announces that it has completed the letting of a significant 1,025 sq m retail unit at the newly refurbished Csillag Center in Budapest, Hungary, to Polish fashion brand, Sinsay, on behalf of M7 CEREF I.

New Centre Manager Appointment at CBRE Global Investors’ Angel Central

CBRE Global Investors announced the recent appointment of Adam Cummins, as the new Centre Manager at leading London leisure and retail destination, Angel Central. He joins the team at Lambert Smith Hampton, appointed by CBRE Global Investors as the managing agents for the destination.

Breuninger expands its presence to Hamburg

In 2023, Stuttgart-based fashion and lifestyle company Breuninger will open a new flagship store in the Westfield Hamburg-Überseequartier district, its first location in northern Germany. As the largest anchor tenant by far in the heart of Hamburg’s HafenCity district, Breuninger will occupy a total area of more than 14,000 square metres in the future. The long- term lease agreement with the project developer and district operator Unibail-Rodamco- Westfield (URW) was signed today in Hamburg.

New Faces at Nepi Rockcastle

The Board has nominated George Aase as Chairman of the Board, effective 18 August 2021. Rudiger Dany has been contracted by the Company from 6 July 2021 and will be appointed as Chief Operations Officer of NEPI Rockcastle effective 18 August 2021.